Log in
E-mail
Password
Remember
Forgot password ?
Become a member for free
Sign up
Sign up
Settings
Settings
Dynamic quotes 
OFFON

4-Traders Homepage  >  News

News

Latest NewsCompaniesMarketsEconomy & ForexCommoditiesInterest RatesHot NewsMost Read NewsRecomm.Business LeadersCalendar 

Cargill Inc. : Cargill introduces ViaTech™ - next-generation stevia-based sweetener portfolio to improve taste of reduced-sugar products

share with twitter share with LinkedIn share with facebook
share via e-mail
0
03/06/2014 | 09:27pm CEST

.

Cargill introduces ViaTech™ - next-generation stevia-based sweetener portfolio to improve taste of reduced-sugar products

Proprietary taste prediction model key to new ViaTech™ ingredients

MINNEAPOLIS - March 6, 2014 - Cargill today announced the introduction of its new ViaTech™ line of stevia-based sweeteners, which enable food and beverage manufacturers to achieve optimal sweetness and significant sugar reduction.

Part of what sets the ViaTech™ portfolio apart from previous stevia-based sweeteners is the use of Cargill's proprietary taste prediction model, which leads to clean sweetness in even some of the most difficult-to-perfect zero-calorie and reduced-calorie food and beverage formulations.

Stevia sweeteners continue to drive growth and innovation in the food and beverage industry, with more new beverage launches using stevia sweeteners than any other high potency sweetener.[1] Cargill has led the way in bringing stevia sweeteners to market and continues to lead the innovation of the category. With the ViaTech™ portfolio, Cargill builds upon previous stevia-based sweetener technologies by improving taste performance at high usage levels. 

"Our customers are looking for new solutions to broaden their product offerings with stevia sweeteners, and it's not just about finding a single steviol glycoside that works for everything," said Scott Fabro, global business development director, Cargill Corn Milling North America. "Cargill designed the ViaTech™ ingredients to deliver an optimal sweet taste at high use levels, which has been a limitation with previous stevia-based products. Our proprietary model allows us to predict in a precise way the right combination of steviol glycosides to deliver high quality sweet taste."

Cargill scientists have spent hundreds of thousands of hours working with the stevia leaf to understand how the different steviol glycosides found within it work alone and in combination. This approach allows Cargill developers to focus on not only optimizing taste and sweetness, but also on creating ingredients that enable a sensible total formulation cost for food and beverage manufacturers.

"As we bring new stevia-based innovations to market that enable product developers to work in high sweetness formulations such as carbonated soft drinks, we always keep in mind that our solutions must be commercially viable from a cost-in-use perspective," said Melanie Goulson, sweetness applications leader, Cargill.

Cargill partners globally with companies in the food and beverage industry to formulate stevia sweeteners for a variety of products. The ViaTech™ brand adds to Cargill's extensive portfolio of stevia based ingredients. Cargill's Truvia® stevia-based sweetener also is used in a variety of applications, such as sports drinks, teas, juices, and yogurts for a variety of companies in North and South America, Europe and Asia.

For more information on ViaTech, please visit www.cargillfoods.com/viatech.

Contact

Pam Stauffer, 952-742-6080, pam_stauffer@cargill.com

About Cargill

Cargill provides food, agriculture, financial and industrial products and services to the world. Together with farmers, customers, governments and communities, we help people thrive by applying our insights and nearly 150 years of experience. We have 142,000 employees in 67 countries who are committed to feeding the world in a responsible way, reducing environmental impact and improving the communities where we live and work.Cargill.com.


[1] Source: Innova database, January - December 2012

.

distributed by
share with twitter share with LinkedIn share with facebook
share via e-mail
0
Latest news
Date Title
07:01a DUBAI ELECTRICITY AND WATER AUTHORITY : saves 244MW of electricity and 107 tonnes of CO2 emissions during Earth Hour 2017
07:00a NZMP : GOLD Whole Milk Powder for UHT Launches
06:16a NETDIMENSIONS : Intention to delist
05:36a CENTRAL PEOPLE GOVERNMENT OF PEOPLE RE : China-NZ partnership growing stronger
05:34a WAL MART STORES : The Fresno Bee Carmen George column
05:18a MARTIN MARIETTA MATERIALS : Battle brews over gravel mining eyed for Boulder County 'gemstone'
05:03a BAYERISCHE MOTOREN WERKE : Lexington beautillion celebrates excellence for young black men
04:46a NATION MEDIA : UK ban on khat from Kenya to stay
04:39a BAYERISCHE MOTOREN WERKE : Port Aransas PD arrest driver after pedestrian death in hit-and-run
04:38a EMC : Dell EMC launches EMEA Cloud Ecosystem Hub
Latest news
Advertisement
Hot News 
9.35%Infineon raises 2017 outlook on stronger automotive orders
2.89%British engineer Smiths posts higher first-half profit, reaffirms FY outlook
-1.59%ANTHEM : Grilled as It Seeks to Save Cigna Deal
3.07%EXCLUSIVE - CHINA-BACKED FUND RELAUNCHES BID FOR U.S. CHIP DEAL APPROVAL : sources
7.57%TOSHIBA : shares rise 6 percent after Effissimo increases stake
Most Read News
03/25DJOM ASSET MANAGEMENT : Chinese Conglomerate HNA to Buy Stake in U.S. Asset Manager
03/25 WAL MART STORES : Ash Road and Old U.S. 20 intersection set for long summer of construction
03/25 SKANSKA : The latest tactic for Virginia's governor against the hated tunnel tolls? Public shaming.
12:16a NETDIMENSIONS : Intention to delist
03/25 ALLIANCE TRUST PLC : Transaction in Own Shares
Most recommended articles
03/21 UK to investigate any UK banking involvement in 'Laundromat' case
03/25DJOM ASSET MANAGEMENT : Chinese Conglomerate HNA to Buy Stake in U.S. Asset Manager
03/25DJALPHABET : Uber Suspends Self-Driving Vehicle Program After Accident -- Update
03/25DJWAL MART STORES : Correction to Wal-Mart Buying Spree Irks Some Hipsters Article
03/25 APPLE : Chinese court rules in favour of Apple in local design patent disputes