A competition now underway on the Scania Fuel Masters microsite is
giving drivers the chance to boast about their fuel-efficient-driving
achievements. The site allows other drivers to show their appreciation
by sending ‘honks’, and it’s totally up the drivers themselves to
determine whether a result is praiseworthy. Is using 45.7 litres of fuel
per 100 kilometres to drive a 60-tonne timber truck on a freezing
winter’s day in Poland, for example, a good outcome?
“Halfway through the competition more than 400 proud drivers have told
of their best runs, and we have appointed 12 Fuel Masters,” says Örjan
Åslund, who is Head of Product Affairs at Scania Trucks.
Scania Fuel Masters is open to all drivers in Europe driving Euro 5 or
Euro vehicles, regardless of the brand. “It’s a way for us to show
respect to the everyday heroes out on the road,” says Åslund. “Technical
development, including increasingly efficient power trains and connected
vehicles, is occurring at a rapid pace, but the individual behind the
wheel still has a decisive influence on a vehicle’s total fuel economy.”
Scania Fuel Masters is a unique activity in that the drivers themselves
report and take responsibility for their performance. All types of
trucks are welcome to participate, regardless of duties or cargo.
Scania is one of the world’s leading manufacturers of trucks and buses
for heavy transport applications, and of industrial and marine engines.
Service-related products account for a growing proportion of the
company’s operations, assuring Scania customers of cost-effective
transport solutions and maximum uptime. Scania also offers financial
services. Employing some 42,000 people, the company operates in about
100 countries. Research and development activities are concentrated in
Sweden, while production takes place in Europe and South America, with
facilities for global interchange of both components and complete
vehicles. In 2014, net sales totalled SEK 92.1 billion and net income
amounted to SEK 6 billion. Scania’s press releases are available on www.scania.com
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