ALTITUDE GROUP PLC

(the 'Company' or 'Altitude')

Director/PDMR Shareholding

Altitude Group plc (AIM: ALT), the operator of a leading marketplace for personalised products,announces that the Company has been notified that PDMR, Deborah Wilkinson, Head of Technology, has on 16 July 2018, sold 25,000 ordinary shares of 0.4 pence each ('Ordinary Shares') and on the 17 July 2018 sold 55,000 ordinary shares in the Company at a price of 93 pence and 92 pence per ordinary share respectively.

Enquiries:

Altitude Group plc

Peter Hallett, Non - Executive Chairman

Nikki Stella, Chief Executive Officer

Graeme Couturier, Chief Financial Officer

07887 987469

+1 (215) 534 1350

07973 683234

finnCap ltd

020 7220 0500

Jonny Franklin-Adams (Corporate Finance)

Scott Mathieson (Corporate Finance)

Richard Chambers (ECM)

The information communicated in this announcement is inside information for the purposes of Article 7 of Regulation 596/2014.

Notification and public disclosure of transactions by persons discharging managerial responsibilities and persons closely associated with them

1.

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Deborah Wilkinson

2.

Reason for the Notification

a)

Position/status

PDMR - Head of Technology

b)

Initial notification/Amendment

3.

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Altitude Group plc

b)

LEI

213800VACSTYYSI39R89

4.

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the Financial instrument, type of instrument

Identification code

GB00B0LSFV82

b)

Nature of the transaction

Selling of Ordinary Shares

c)

Price(s) and volume(s)

Price(s)

Volume(s)

93 pence

25,000

92 pence

55,000

d)

Aggregated information:

· Aggregated volume

· Price

Two transactions as in 4 (c)

e)

Date of the transaction

16/ 17 July 2018

f)

Place of the transaction

London Stock Exchange, AIM Market (XLON)

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Disclaimer

Altitude Group plc published this content on 18 July 2018 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 18 July 2018 06:16:04 UTC