We've already had the opportunity to collaborate with BNP Paribas through actions in France, notably by offering training in actions that save lives.

But the Rescue & Recover Fund is both a new way to galvanize public support and a testament to the company's strong commitment, as it continues to manage and coordinate the fund it created. BNP Paribas has taken an innovative step forward with this initiative!

The grant enables us to promote our message and gather support among customers and employees, with their contributions being matched. That has surely gone a long way to boost the fund's credibility while BNP Paribas goes above and beyond its business and expertise, by fostering a strong commitment to its three partner associations.

The result is a powerful new tool that enables a large number of people to express their solidarity, while providing us with a reliable source of funding. The ultimate advantage is that it is flexible and efficient: we work together to choose projects, in collaboration with the Fund and its two partners, and BNP Paribas has set up an efficient process to raise funds.

BNP Paribas SA published this content on 23 August 2016 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 23 August 2016 09:34:01 UTC.

Original documenthttps://group.bnpparibas/en/news/french-red-cross-meet-estelle-morange

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