Windy City's Gadget Enthusiasts to Preview Hot New Technology Innovations, Discount Coupons, Food and Drinks to Help Celebrate Cobra's 50 Years in Chicago

CHICAGO, IL, Sep 14, 2011 (MARKETWIRE via COMTEX) --

Cobra Electronics Corporation (NASDAQ: COBR), celebrating 50 years of innovation in 2011 as one of Chicago's leading designer and marketer of award-winning consumer and mobile electronics, today announced it will preview some of this holiday season's coolest new consumer, mobile and automotive gadgets as a sponsor of gdgt live Chicago, a high-profile gadget party taking place this Friday, September 16th in downtown Chicago. The event runs from 7-10 p.m. at the Tribune Building, 435 N. Michigan Avenue.

"We'd like to invite all our loyal customers and every local gadget lover to a great party and a great event at gdgt Chicago this Friday," said Sally Washlow, senior vice president of marketing and sales for Cobra Electronics. "We're honored to celebrate 50 years in business with our hometown friends, and we'll be thanking everyone with some great discounts, and a peek at our latest gadgets for the holidays, so please join us."

At gdgt live Chicago, Cobra will showcase some of its hottest technology gift ideas for the upcoming holiday season. The newest to the market, Cobra Tag(TM) powered by Phone Halo Technology, is a brilliant, must-have alarm and loss prevention system for protecting valuables that consists of a smartphone app that is paired via Bluetooth(R) to a sleek and attractive key fob device. Cobra Tag users download the free Cobra Tag app to their smartphone and then attach the Cobra Tag unit to any item they wish to protect, such as car keys, a purse, or a briefcase. The system then monitors the distance between the phone and tagged item and produces an audible alert if they become separated.

The company will also have on-hand Cobra iRadar(TM), the industry's most advanced automotive smart detection system, providing drivers with personal safety, driving peace-of-mind, and near real-time safety information updates, plus the award-winning Cobra PhoneLynx(TM), a unique and affordable solution to eliminating landline home phone bills. Chicago tech enthusiasts are encouraged to RSVP for the event at: http://bit.ly/p4VNeO.

About Cobra Electronics: Cobra Electronics is a leading global designer and marketer of mobile electronics, communication and navigation products, with a track record of delivering innovative and award-winning products. Building upon its leadership position in the GMRS/FRS two-way radio, radar detector and Citizens Band radio industries, Cobra identified new growth opportunities and has aggressively expanded into the marine market and has expanded its European operations. The Consumer Electronics Association, Forbes and Deloitte & Touche have all recognized Cobra for the company's innovation and industry leadership. To learn more about Cobra Electronics, please visit the Cobra site at www.cobra.com. Follow Cobra on Twitter at www.twitter.com/CobraElectronic or Like Us at www.facebook.com/CobraElectronics.

Media Contacts:
Stephen Drusano
Skyya Communications
(212) 969-1777
Email Contact

Chris Kooistra
Cobra Electronics
(773) 307-8386
Email Contact


SOURCE: Cobra Electronics

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