Dentsu Inc. (TOKYO:4324)(ISIN:JP3551520004)(President & CEO: Tadashi Ishii; Head Office: Tokyo; Capital: 74,609.81 million yen) announced today that the Tokyo Organising Committee of the Olympic and Paralympic Games (Headquarters: Tokyo; President: Yoshiro Mori) has appointed the Company as its marketing agency.

In its capacity as marketing partner to the organising committee, Dentsu will provide assistance with the formulation of marketing plans, sponsorship sales and other services.

Leveraging the sports business knowledge and know-how that it has cultivated over many years, Dentsu will channel all the Group’s resources toward the success of the 32nd Olympic Games and the 16th Paralympic Games that will be held in 2020.

[About the Dentsu Group]

Dentsu is the world’s largest advertising agency brand. Led by Dentsu Inc. (TOKYO:4324)(ISIN:JP3551520004), a company with a history of 112 years of innovation, the Dentsu Group provides a comprehensive range of client-centric brand, integrated communications, media and digital services through its seven global network brands—Carat, Dentsu, Dentsu media, iProspect, Isobar, mcgarrybowen, Posterscope and Vizeum—as well as through its specialist/multi-market brands including 360i, Amnet, Amplifi, Data2Decisions, Mitchell Communications (PR) and psLive.

The Dentsu Group has a strong presence in 110 countries across five continents, and employs more than 37,000 dedicated professionals. Dentsu Aegis Network Ltd., its global business headquarters in London, oversees Dentsu’s agency operations outside of Japan. The Group is also active in the production and marketing of sports and entertainment content on a global scale.
www.dentsu.com