Tokyo, November 13, 2014

Fujitsu today announced the launch of a new initiative called "Human-Centric IoT" which is designed to facilitate the creation with customers of valuable new businesses that, based on an understanding of customers and consumer needs, employ all kinds of digital information, with the goal of spurring new business and social innovation. To bring about Human-Centric IoT, Fujitsu is building a global ecosystem with business partners and launching an IoT() platform to serve as a venue for generating innovation with customers.

The IoT platform, which enables access to an easy-to-use cloud-based application development environment, is a comprehensive systems environment that, for IoT models() whose feasibility has been validated, can bring together a variety of products from Fujitsu, including sensors and devices, networks, middleware, and applications. Use of these resources makes it easy and inexpensive for customers to quickly create new business models.

The IoT platform is also designed to be widely used, not only by customers, but as a platform where vendors providing products and services can verify technologies that can be used by customers when creating new business models, with the aim of forming a global ecosystem.

Fujitsu has received support for this initiative from business partners and a multitude of companies, and plans to validate businesses with over 100 enterprise customers in the next year.

Fujitsu has already systematized product and services initiatives in such high-growth areas as cloud computing, big data, mobile, and security to support innovation on the part of enterprises and society. By combining these initiatives with Human-Centric IoT, Fujitsu aims to further broaden and accelerate the scope of business and social innovation.

Background

Today, while there is a need for a variety of business entities, organizations, and companies to continuously provide value to consumers in the form of greater convenience, affordability, safety, and security, the technologies of the ICT field, including sensors and devices, networks, and the cloud, continue to evolve on a daily basis, bringing about the IoT era, in which information about people, things, and the environment is digitized and can be transmitted over networks. By mobilizing this information, consumers, companies, and society can visualize what they would like to see accomplished or what they need to do, spurring moves to bring innovation to actual business activities and social life.

New Initiative

While showing customers how the Internet of Things can contribute to their business, Fujitsu will help customers quickly establish an IoT business model and promote jointly created businesses by working with customers to generate business innovation.

  1. Fujitsu will provide an IoT platform to generate customers' IoT business innovation.
  2. To enable customers using the platform to quickly get their businesses up and running, Fujitsu will form a global ecosystem for open innovation, alliances with business partners, and core competencies.
  3. Fujitsu will generate innovation by using its IoT platform to establish proof of concept for new technologies with business partners and validate the business models of its
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