COLUMBUS, Ohio, May 16, 2012 /PRNewswire/ -- Royal Building Products, a category leader in high-quality exterior products, has launched a new website for its Exterior Portfolio® brand (www.ExteriorPortfolio.com) that features the updated and expanded custom exterior design tool, Dream Designer®. Dream Designer helps homeowners dream, create and see what multiple new exterior elements look like on their home, and then connect with a contractor to help bring to life their exterior design vision.

(Photo: http://photos.prnewswire.com/prnh/20120516/CL08642 )

"At Exterior Portfolio, we know that trim, siding, color, doors and windows can all work together to create beautiful exterior designs," said Doug Kissick, director of marketing - exteriors for Royal Building Products. "Dream Designer helps homeowners mix exterior colors, styles and textures in engaging ways that complement the feel of their home and the style of their neighborhood."

Unlike other design tools that only allow the addition of one color in a single feature, Dream Designer allows consumers to change and to design several exterior design features at once, creating a more vibrant design environment and an opportunity to "try it before you buy it," Kissick said.

The new website also offers practical advice for consumers about exterior design, color palettes and selection, as well as a YouTube tutorial on how to use Dream Designer. Other elements include:


    --  Smart Styles Color Palettes: Each of the pre-formatted Dream Designer
        homes comes with specially selected products and colors from the Smart
        Styles Color Selector.  Consumers can access established color palettes
        as a starting point and then explore more personalized design
        preferences.


    --  Exterior Portfolio Design Blog and Newsletter:  The new website expands
        the exterior design conversation and features consumer design articles,
        content and blog posts.


    --  Dream Designer Board and Personalized Design Kit: Once visitors have
        finished designing their perfect home exterior, they can order quality
        designer samples.  For just $20, users will receive a 2-by-2-foot board
        with high-resolution images of the products selected, features and
        benefits of each, and before-and-after images of the home. Users also
        will receive actual cut samples of the products they chose, and
        everything ships within two business days, creating a high-design and
        low-anxiety selection process.

About Exterior Portfolio and Royal Building Products
 The Exterior Portfolio brand of siding products is now part of Royal Building Products. Royal Building Products, a subsidiary of Georgia Gulf Corporation (NYSE: GGC), manufactures and distributes leading materials for the home remodeling, building and municipal construction markets. For over 40 years, the company's commitment to quality, innovation and customer relationships has attracted the loyalty of a growing number of building professionals, homeowners, architects, engineers and distributors to its products. With operations throughout North America, Royal Building Products offers the renovation, remodeling and new construction industries a broad range of innovative products including siding, trim, accessories, soffit, rain ware, mouldings, deck, window profiles and patio doors. Royal Building Products also manufactures pipe and fittings for the electrical, municipal, irrigation, plumbing and industrial construction industries.

Exterior Portfolio is a leader in innovative exterior design products and tools for remodelers, contractors, architects, builders and homeowners. The company was the first to introduce innovations like CraneBoard® Solid CoRe Siding®, BellaStone® and Architectural Essentials(TM) trim and accessories to the siding industry. Exterior Portfolio's online visualization tool, Dream Designer, demonstrates how to mix and match textures, colors and styles to create great exterior design. For more information, please visit www.exteriorportfolio.com. Like/follow us on Facebook and Twitter.

SOURCE Royal Building Products