Schwartz Is First Executive Appointment of New CBS
TVGN today named Brad Schwartz to be President of Entertainment and
Media in its first executive appointment as part of the new CBS
Corporation (NYSE: CBS.A and CBS) and Lionsgate (NYSE: LGF) partnership.
Brad Schwartz named President of Entertainment and Media of TVGN and is the first executive appointment under the new CBS Corporation and Lionsgate partnership. (Photo: Business Wire)
Schwartz, who has served as a top programming executive for Fuse, CTV
(Canada) and MTV, will oversee programming, scheduling, marketing and
creative operations for the channel and will report to TVGN's Board of
"This partnership is all about improving a property that has tremendous
potential it has yet to realize," said Leslie Moonves, President and
CEO, CBS Corporation. "The key to that improvement will be growing the
quality of the programming offered to the more than 80 million viewers
who have access to TVGN. I can think of no better person to manage that
process than Brad. He's a terrific addition to the team. All his
experience has prepared him for this role, and I look forward to the
contribution he will make as he leads this exciting new effort."
"Brad is a gifted and astute young programming executive with a hip
sensibility who knows how to create exciting branded content for an
emerging channel," said Lionsgate Chief Executive Officer Jon
Feltheimer. "He has his finger on the pulse of pop culture and is
ideally qualified to help TVGN fulfill its promise as a premiere
destination for celebrating the world of entertainment."
Schwartz most recently was Senior Vice President of Programming and
Operations for Fuse at MSG Media, a national TV network devoted to
music. He previously served as General Manager of a suite of eight music
and pop culture cable networks in Canada, part of Bell Media's CTV,
including MTV Canada, MuchMusic, MTV2 and MuchMore.
Prior to that, Schwartz was Director of Global Marketing Partnerships at
MTV and began his career working for Lorne Michaels at Saturday Night
Live. He has been listed among The Hollywood Reporter's Next Generation
and named one of Canada's Top 40 Under 40 leaders.
"I'm thrilled to join TVGN, a network backed by the programming and
content resources of CBS and Lionsgate and available in more than 80
million homes," said Schwartz. "This is an incredible opportunity to
build an emerging brand on the cable television landscape."
The Company also announced that Dennis Miller, former interim President
of TVGN, has been named President of Operations. In this new role for
the network, Miller will continue to manage affiliate sales, finance and
operational strategy, working closely with Schwartz in Advertising
Sales, which will report to them both.
Feltheimer added: "Dennis has done an outstanding job as interim
President, and we are very pleased that he will continue to guide these
important businesses. We are very fortunate to be able to add his
significant talents to those of Brad and the rest of the team as we grow
this property from the ground up."
TVGN is a highly distributed entertainment network owned by CBS
Corporation and Lionsgate. The venture combines CBS's programming,
production and marketing assets with Lionsgate's resources in motion
pictures, television and digitally delivered content. Seen in more than
80 million homes, TVGN's programming celebrates Hollywood with original
series and specials that cover celebrity lifestyles, entertainment news,
the red carpets, and what Hollywood does best--movies. TVGN's new
ownership structure is comprised of the company with the #1 broadcast
network and many of the top first-run syndication series ("Entertainment
Tonight," "OMG! Insider") and the studio that distributes the
blockbuster "Hunger Games" and "Twilight" franchises and produces such
award-winning dramas as "Mad Men."
For additional press information and photography, visit TVGN's press
room at: www.tvgnpr.com.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20130415006205/en/
Leslie Furuta, 323-856-4062