www.neotion.fr

NEOTION deploys the first Cardless CAM in MENA for My-HD

Aubagne, 13th December 2013 - My-HD, a leading satellite Pay-TV platform in the Middle East and North Africa (MENA) has selected NEOTION as a technical partner for the launch of their latest Premium High Definition offer. A close collaboration started several months ago between the two companies to provide a suitable Pay-TV solution matching with My-HD's high security level requirements.

My-HD and NEOTION are proud to introduce the first Cardless solution in MENA with IRDETO Cloaked CA embedded in a Conditional Access Module (CAM).

NEOTION was a pioneer in Cardless solution integration on the CAM with Irdeto and confirms its

strategic approach with this first development of "Unified Client" software CA solution.

My-HD CAM using Irdeto Cloaked CA solution with a unified hardware and software security client, constitutes the best alternative to Set Top Boxes (STBs).

Combining NEOTION security know-how with CAM technology and IRDETO Cloaked CA solution, My- HD has all the elements to propose an innovative and cost effective Pay-TV solution to its subscribers. The operator also affirms its strategic decision to meet consumer demand for premium entertainment over its region.

My-HD service offers over 37 HD channels including 9 MBC HD channels in addition to exclusive pay TV rights for American and Filipino entertainment - a total of 42 TV Channels, this bouquet is broadcasted across 22 MENA countries with a potential coverage of 170 million people.

Through this innovation, My-HD subscribers will benefit from an enhanced experience; green, secure, smart and small device and one remote control.

NEOTION and My-HD together enable a new way to experience TV!

"Although entering the MENA market has proven to be challenging, with an established and experienced partner such as My-HD the process has been easier and given us the confidence to succeed together!" commented Steven Deschryver, Sales Manager MENA.

NEOTION SA

ZI Les Paluds - 165, av. du Marin Blanc 1

Imm.Optimum B - 13 400 Aubagne - FRANCE


www.neotion.fr

About MyHD media

Headquartered at Dubai Media city, My-HD offers 42 satellite channels out of which 30 are HD. The My-HD bouquet includes channels from the top TV networks in the region: 9 Rotana HD channels, 8 MBC HD, 4 Al Nahar HD channels and 6 new and exclusive HD channels from Olympusat, the Spanish-language leader in HD linear programming in the United States.
My-HD has successfully brought international brand channels to the consumers to reinforce their value proposition. An agreement with GMA Network, the Philippines' number 1 Terrestrial TV Network was the first of its kind; this agreement has led My-HD to enter international markets. A large number of digital HD receiver brands such as Humax in GCC countries, NHE in Kuwait, TruView in Saudi Arabia, Lotus in Algeria and Tevicom in Morocco are compatible with the My-HD platform which offers both Irdeto and Conax conditional access.
My-HD has a growing network of distributors across the MENA region. Approved receivers and viewing cards are also available in major hypermarkets and department stores in the region including Carrefour, Panda, Lulu and Sharaf DG.

Contact: Nisrine El Hajji

nisrine@my-hdmedia.com Marketing Director, Guido Ruge guido@my-hdmedia.com VP Operations About NEOTION

NEOTION is a French high-tech company providing innovative solutions for the international Digital Television market since 2000.
NEOTION develops and distributes a large range of CI & CI Plus Conditional Access Modules for Set Top Boxes or for Digital TV's, dedicated to Pay TV Operators wanting to maximise their ARPU and optimise costs.
NEOTION also presents CI Plus Advanced Modules: a range of advanced solutions enabling CI Plus interactivity, security, memory storage and IP, NFC, Bluetooth, Wifi or GSM connectivity for CI Plus TV sets compatible with NEOTION Blue Bridge®. NEOTION Blue Bridge® is a secure wireless ecosystem, offering a platform for various services between TV and second screen devices (SmartPhones and Tablets).
NEOTION is a leading provider of highly-sophisticated System-on-a-Chip (SoC) Digital TV processors, as well as turnkey sub-systems and reference designs thanks to its own Asic Design Center.
More 100 people work to ensure the company's success; more than 60% have an engineer profile and since its formation, NEOTION has dedicated over 30 M € budget to R & D and has successfully registered more than 35 patents.
NEOTION is an active Member of several Standardization and Digital TV committees, namely DVB, HBB TV and
CI Plus LLP.

Corporate Website:

www.neotion.com - Contact business: sdeschryver@neotion.com - Contact press: press@neotion.com

NEOTION SA

ZI Les Paluds - 165, av. du Marin Blanc 2

Imm.Optimum B - 13 400 Aubagne - FRANCE

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