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Jostens creates intricately produced Heisman Trophy again this year
12/11/2017 | 03:01pm CET
MINNEAPOLIS, Dec. 11, 2017 (GLOBE NEWSWIRE) -- Jostens, the leading provider of custom, hand-crafted fine jewelry and awards for professional and college sports teams and championships, once again manufactured this year’s Heisman Trophy, awarded to the University of Oklahoma’s Baker Mayfield on Saturday night at New York’s PlayStation Theatre. Jostens has manufactured the Heisman Trophy since 2005.
Jostens has produced the iconic Heisman Trophy since 2005.
“We are honored to once again produce the Heisman Trophy and join the Heisman Trust in recognizing this year’s finalists and winner,” said Chris Poitras, Jostens division vice president of college and professional sports. “This iconic award represents not only the highest level of individual achievement in college football, but the highest level of manufacturing and commitment to excellence that Jostens has been known for since 1897.”
While Saturday night’s presentation of the Heisman was brief, the process of producing the Heisman Trophy begins months in advance, with the trophy’s bronze casting requiring weeks to set before the hand-crafted process of chiseling the iconic statue can begin. Then, the Trophy is shipped to the Heisman Trust under lock and key prior to the ceremony, before the winner is determined.
“Jostens creates name plates for each of the finalists and ships them with the Trophy, and the Heisman Trust applies the winner’s plaque right before the ceremony,” said Poitras. “It’s a tightly guarded, highly controlled process to preserve the integrity of the award and the tradition behind it.”
The design details of the Trophy itself are treated with a commensurate level of care and control. For example, throughout the Trophy’s history there had been variations on the signature arm’s angle. However, since Jostens began producing the award in 2005, the company imposed a standard angle for the arm in order for the Trophy to pass quality inspection.
“We take every detail of the Heisman Trophy seriously, from design to manufacturing to delivery,” said Ann Carr, Jostens Chief Marketing Officer. “For something that represents the pinnacle of individual collegiate athletic accomplishment, no detail can be spared or compromised.”
Jostens is a trusted partner in the academic and achievement channel, providing products, programs and services that help its customers celebrate moments that matter. The company's products include yearbooks, publications, jewelry and consumer goods that serve the K-12 educational, college and professional sports segments. Founded in 1897 and based in Minneapolis, Minn., Jostens is a subsidiary of Newell Brands and can be found online at www.jostens.com.
About Newell Brands
Newell Brands (NYSE: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Paper Mate®, Sharpie®, Dymo®, EXPO®, Parker®, Elmer’s®, Coleman®, Jostens®, Marmot®, Rawlings®, Oster®, Sunbeam®, FoodSaver®, Mr. Coffee®, Rubbermaid Commercial Products®, Graco®, Baby Jogger®, NUK®, Calphalon®, Rubbermaid®, Contigo®, First Alert®, Waddington and Yankee Candle®. For hundreds of millions of consumers, Newell Brands makes life better every day, where they live, learn, work and play.
About the Heisman Trophy Trust
The Heisman Memorial Trophy annually recognizes the outstanding college football player whose performance best exhibits the pursuit of excellence with integrity. Winners epitomize great ability combined with diligence, perseverance, and hard work. The Heisman Trophy Trust ensures the continuation and integrity of this award. The Trust, furthermore, has a charitable mission to support amateur athletics and to provide greater opportunities to the youth of our country. Our goal through these charitable endeavors is for the Heisman Trophy to symbolize the fostering of a sense of community responsibility and service to our youth, especially those disadvantaged or with special needs.
This press release and additional information about Newell Brands are available on the company’s website, www.newellbrands.com.