PERFORMANCE SPORTS GROUP LTD | INARIA Partners with World's Largest Specialty Soccer Retailer |
| SOCCER.COM to Showcase INARIA Product & Elevate INARIA Brand Experience at Schwan's USA Cup BLAINE, Minn. -- July 6, 2015 -- INARIA, a designer and manufacturer of soccer equipment and a full-line of team sports apparel, announced today a partnership with SOCCER.COM, the world's largest specialty soccer retailer and a leader in grassroots marketing, including on-site event sales. Through this partnership, the full line of INARIA soccer equipment, apparel and team uniforms will be available for sale at SOCCER.COM. In addition, SOCCER.COM will be the exclusive on-site sales provider of INARIA at Schwan's USA CUP. "We're excited to have our premium INARIA product showcased on SOCCER.COM and to have the experience and know-how of their team supporting our in-store experience at Schwan's USA CUP," said Saverio Michielli, General Manager of INARIA. "This partnership brings to our business additional exposure and expertise that will help elevate our brand, our product and our team." Beginning this fall, SOCCER.COM will showcase, market and sell the full line of INARIA product online and through its team sales division. Later this month at Schwan's USA CUP, which is the largest youth soccer tournament in the Western Hemisphere, SOCCER.COM will operate in partnership with INARIA a marketing and sales showcase of INARIA products. As a presenting sponsor for Schwan's USA CUP, INARIA and SOCCER.COM will elevate the brand through unique product displays for the elite players at this tournament, which features more than 1,000 teams from 21 states and 19 countries. "At SOCCER.COM, we pride ourselves on partnering with some of the best brands in the soccer world," said Jimmy McIntyre, Director of Marketing for SOCCER.COM. "It allows us to connect our customers with premium gear that's worthy of the best in the game. We believe that no advantage is too small for our customers." In addition to its sponsorship of Schwan's USA CUP in Blaine, Minn., INARIA is also the exclusive team uniform and apparel provider to Minnesota United FC. ### ABOUT SOCCER.COM SOCCER.COM is part of the world's leading authentic grassroots soccer company, Sports Endeavors, Inc., which was founded in 1984. SOCCER.COM has more than two million visitors per month and its print catalog has the largest distribution of any U.S. soccer publication in the world. Sports Endeavors also operates leading online retail sites for lacrosse and rugby at LACROSSE.COM and worldrugbyshop.com. ABOUT INARIAInaria designs and manufactures a full-line of team sports and active apparel, including pro-style jerseys, practice jerseys, socks, warm-up suits and training apparel. The company offers full finishing, embellishment and unique customization services at its Canadian headquarters. By providing superior quality, value and quick turnaround time, the company's goal is to continue to develop strong relationships with its customers and loyal sports enthusiasts. Performance Sports Group Ltd., the parent company of Inaria, is a publically-traded company on the New York Stock Exchange and the Toronto Stock Exchange whose affiliates market products under the BAUER, MISSION, MAVERIK, CASCADE, INARIA, COMBAT and EASTON brand names. Performance Sports Group is a member of the S&P/Toronto Stock Exchange Composite Index.www.inariausa.com. MEDIA CONTACTS |
|
distributed by
|
