On Mar 9th, 2014, Big5 was opened  in Jeddah, Saudi Arabia. On the booth both indoor and outdoor, covering 220 ㎡, the largest among peers, SANY exhibited 4 units of new equipment in 2 categories, including the 21 tonnage excavator SY215 and 12 tonnage roller SSR120, the most popular models in GCC. These products attracted a lot of attention and many orders flowed in. For the first day of the exhibition, potential orders of excavators and rollers alone exceeded 5 million rials.


On the third day of the exhibition, Abudullah, Vice President of Al Jomaih Group, came to visit SANY's exhibition area. He described SANY products as unique and grand which well demonstrate SANY's strong innovation ability. "With powerful R&D strength, SANY has always been leading the development of engineering machinery industry of China. I hope that taking opportunity of this exhibition, SANY would put more efforts into innovation and actively open up new market in GCC region.


Wang Fengkai, General Manager of SANY Middle East, said, "This time SANY has brought 4 new equipment to the exhibition, while presenting the typical models to industry leaders, clients, dealers, suppliers and the media, we also provided our customers with the best choices."


"With various production line, excellent innovation ability and high-end brand image, SANY is sure to see even faster development in the GCC region and pioneer in the industry development," He said.


The exhibition exhibited various heavy equipment including earthmoving machinery, aerial working machinery, mining vehicles, commercial vehicles and special purpose vehicles. Thousands of customers came to the exhibition, bringing new opportunities to GCC engineering machinery industry.

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