Singapore Press : Zaobao Digital expands Z-Property with international luxury listings

Z-Property, the property vertical under zaobao.sg, is expanding its offering with more content and listings on luxury properties to cater to its well-heeled readers. Managed by Chinese Media Group Digital (CMGD), the digital arm of Singapore Press Holdings' (SPH) Chinese Media Group, zaobao.sg is the digital platform encompassing news and infotainment content from Lianhe Zaobao, Lianhe Wanbao and Shin Min Daily News.

CMGD has partnered with the largest and fastest growing luxury property site in the China and Asia Pacific region, PropGOLuxury.com, to complement and further strengthen the content and functionalities of Z-Property for Lianhe Zaobao's readers in Singapore and overseas.

From 17 November 2016, Z-Property's 'Luxury Property' (豪宅) section (https://luxuryproperty.zaobao.com/) will have a new look and targeted features focusing on global luxury property listings where readers can find property news and potential properties listed by well regarded local and international property agencies such as Windermere Real Estate and Leverage Global Luxury Real Estate.

The 'Luxury Property' section allows users to search for properties for sale and rent by location. They can take a comprehensive look at the detailed profile of the properties they are interested in and contact the agents by phone or email.

Ms Loh Woon Yen, Deputy Digital Editor of SPH's Chinese Media Group, said: 'With an increasingly connected world, we wanted to provide our savvy and cosmopolitan Zaobao readers a venue where they can easily keep abreast of international property trends as well as opportunities for property investments. Through our partnership with PropGOLuxury.com, we are able to showcase overseas luxury listings which they can browse at their leisure.'

Mr George Varvitsiotis, Managing Director of PropGOLuxury.com, said: 'PropGoLuxury was launched to fulfil the large and rapidly growing affluent property consumer base seeking to buy exclusive properties in Greater China, Singapore, Asia Pacific, and globally. Our partnership with Zaobao Digital will allow us to complement its rich property content database to provide a 360-degree view of the property market for its readers seeking to transact in real estate.'

Please see attached images on Z-Property.

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About Singapore Press Holdings (SPH)

Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Asia's leading media organisation, engaging minds and enriching lives across multiple languages and platforms, ranging from print, digital, radio and out-of-home media.

SPH owns award-winning newspapers, magazines and best-selling books in both print and digital editions, as well as online classified businesses in the region. In addition, SPH has two English radio stations and one Chinese radio station, an out-of-home digital advertising unit, a regional events and conferences arm, and runs a chain of modern retail convenience stores. SPH also has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today.

SPH REIT comprises Paragon, a premier upscale retail mall and medical suite/office property in Orchard Road and The Clementi Mall, a mid-market suburban mall. SPH's latest retail development is The Seletar Mall located in Sengkang.

For more information, please visit www.sph.com.sg

Lianhe Zaobao, the Chinese flagship newspaper published by Singapore Press Holdings, is the largest-circulating Chinese newspaper in Singapore. Widely recognised in Southeast Asia for its superior quality as a responsible, objective, fair and credible newspaper, it also enjoys a good reputation and considerable influence in the global Chinese communities. Its 200-strong editorial team, including correspondents based in major cities such as Beijing, Shanghai, Guangzhou, Chongqing, Hong Kong, Taipei and Tokyo, keeps Singaporeans informed of major developments in the region.

zaobao.sg, the online edition of Zaobao, has grown rapidly in popularity since its launch in 1995. Managed by CMG Digital (CMGD), the digital arm of CMG, zaobao.sg incorporates the content and journalistic values of its three flagship papers - Lianhe Zaobao, Lianhe Wanbao, and Shin Min Daily News. The site offers daily premium content from the three Chinese publications, and also brings to audiences a variety of digital-exclusive videos, animations and interactive content in the free sections of zaobao.sg.

The site now draws over 4 million daily page views and attracts a monthly readership of 10 million, and subscribers can also access the e-papers of Lianhe Zaobao, Lianhe Wanbao and Shin Min Daily News on the website and apps of zaobao.sg.

About PropGOLuxury.com

PropGOLuxury.com is the largest and fastest growing luxury property portal in the greater China and Asia Pacific region and touches millions of elite property consumers in the region and around the world.

PropGOLuxury.com was launched to fulfill the large and growing demand of affluent Chinese and APAC property consumers seeking exclusive luxury property listings, news, and information to make informed property buying decisions. We offer a convenient and effective way for Chinese and English reading luxury property consumers to search through quality listings and make direct contact with our luxury property advertisers.

PropGOLuxury.com has built up the most exclusive distribution network in the world by powering online real estate for elite media companies like the Financial Times globally (https://propertylistings.ft.com/), the Chinese NYTimes & Chinese NYTimes Style (http://cn.nytstyle.com/real-estate/zh-hant/), and additional market leading media companies.

PropGOLuxury.com is thrilled to power online real estate for SPH's flagship Chinese language Zaobao sites which are market leaders for quality news and information in the greater China, Singapore, and APAC markets.

https://luxuryproperty.zaobao.com/

PropGOLuxury's market leading luxury property platform and SPH's flagship Zaobao Chinese media channel will offer a powerful value proposition for their affluent Chinese reading audiences, and provide quality exposure for advertisers seeking to effectively reach property consumers who want to transact in real estate.

PropGOLuxury.com and our syndication network offers the most effective way for advertisers to reach millions of greater China's, Singapore's, and the world's elite property consumers.