Sky : Cinema to launch its first ever dedicated animation channel

Sky Cinema is bringing the excitement of animation to the whole family this October, offering both classic and new animation titles on a bespoke channel for the first time.

Launching on Saturday 14 October, and on air for three weeks, Sky Cinema customers can enjoy the very best family-friendly animations on a dedicated Sky service. Sky Cinema Animation, found on channel 306, is the ideal destination for film lovers this October half term, with movies to be enjoyed at no extra cost to Sky Cinema customers.

Over the past 12 months, animated films have proved a real hit at the box office and Sky Cinema Animation will have over 60 titles to choose from, including The Secret Life of Pets which was one of the highest grossing movies of 2016. Also available to viewers On Demand and on NOW TV, the animation collection includes hit new releases such as Sing and Oscar-nominated Trolls, as well as classic Disney family favourites Robin Hood, The Emperor's New Groove and Mulan.

As part of the dedicated animation service, Sky Cinema will also celebrate animation on Saturday 4 November, for 'Ice Age Day'. For 13 hours, fans will be able to enjoy a day with Sid, Manfred and Scrat in movies such as: Ice Age, Ice Age: The Meltdown, Ice Age: Dawn of The Dinosaurs and Ice Age: Collision Course.

Sky Cinema's animation channel will also mark the 80th anniversary of Disney's classic Snow White and the Seven Dwarfs - the first feature-length Disney film, which gave birth to the modern animation genre.

The channel will continue to run over the Halloween period and customers can tune into Sky Cinema's special 'Family Frights Day' on 31 October. Family-friendly spooky animated titles will be available on the day, such as Tim Burton's Frankenweenie and The Nightmare Before Christmas - a light bite as part of the Halloween festivities on Sky Cinema.

Sky Cinema Group Director, Ian Lewis, commented: 'It is the first time Sky Cinema has launched an animation-specific service and it will offer something for everyone. From the popular new animation film 'Sing!' to classic Disney movies and Pixar favourites, it really will cater for the whole family.'

'Our dedicated channels give customers the chance to delve into a genre and enjoy the best of Sky Cinema's line-up. Our Pixar channel in March was a huge success and with animation dominating the box office with some of the biggest blockbusters over the last 12 months, we think Sky Cinema Animation will be another one that will appeal to those young and old.'

Sky Cinema Animation is the latest innovative channel in an exciting 2017 on Sky Cinema that has brought the biggest movies and moments from the world of film to homes throughout the UK at just £10pcm. From Sky Cinema Oscars in February to Sky Cinema Fast and Furious in April and Sky Cinema Sky-Fi in September, Sky Cinema brings together the biggest and best films that customers want to watch in new and inventive ways, re-affirming its status as the country's leading in-home movies service.

Details

Sky Cinema Animation will run from Saturday 14 October - Sunday 5 November on channel 306.

For further information, please contact:

Sky Cinema

Sky Cinema PR

020 7032 1445

Follow us on twitter @SkyCinemaUK

Join the conversation at facebook.com/SkyCinemaUK

Visit us at Youtube.com/user/SkyMoviesOfficial

About Sky

Sky is Europe's leading entertainment company, serving 22.5 million customers across six countries - UK, Ireland, Germany, Austria, Italy and Spain. The company has annual revenues of £12.9 billion and is Europe's leading investor in television content with annual programming spend of over £6 billion.

From exclusive partnerships with HBO and Showtime, to Sky Original Productions, Sky offers the best and broadest range of content along with the best viewing experience to suit each and every customer. Whether that's through the multi-award winning next generation box, Sky Q, or Sky's contract-free online streaming service, NOW TV, customers have access to the latest movies, drama, sports and kids entertainment wherever and whenever they like. This is all supported by Sky's best in class customer service.

Sky's success is not just based on what the company does but how it does it. Named as one of the Top 10 Green Companies in the World by Newsweek, one of the world's most recognised rankings of business's environmental performance, Sky ensures its responsible business strategy is embedded right across the group.

Sky has over 31,000 employees and is listed as one of The Times Top 50 employers for women. Sky is listed on the London Stock Exchange (SKY).