Sunrise Communications : net+ and Sunrise, the two leading challengers, inject additional energy into the Swiss telecommunications market

net+ is in the process of introducing its own innovative offers that are specifically geared to the needs of customers in the western region of Switzerland. Private as well as business customers will be able to count on their local partner net+ for all their telecom needs, while also benefiting from preferential rates.

Christian Maret, CCO of net+, is pleased to state: 'We are excited that soon we will be able to support net+ customers everywhere and meet all their mobile needs. This major project draws on numerous resources at all levels of our company. And the same is true for our partner networks, who we are working with 24/7 developing competitive offers that will be launched during the next few months. And in addition to that, we are delighted that we will be able to count on the most reliable network in Switzerland.'

Olaf Swantee, CEO of Sunrise, is equally pleased: 'net+ challenges the top contenders in the western Swiss telecom market in exactly the way we do it throughout Switzerland. All customers will benefit from the stronger competition created by this partnership and by net+ making the best mobile network in Switzerland available to its customers. It goes without saying that we are very happy about this alliance, which also inspires us to strive for continuous improvement in everything we do.'

Partnership with the best network in Switzerland

net+ has chosen to partner with Sunrise, the company with the best mobile network in Switzerland as shown by its top ranking in the 'connect' network test. The Sunrise mobile network provides net+ with exceptional network coverage in Switzerland, including in remote areas, as well as with access to agreements with leading roaming partners outside Switzerland. net+, for its part, is applying its expertise in customer-oriented services to develop its own portfolio of mobile offers.

Attention to detail

A new foothold is an important step. To communicate this new stage externally, the company is enhancing its BLI BLA BLO multi-service brand logo, with the BLA for phone services getting a more updated, smartphone-like handset icon. The slogan '3 to fall in love with' will be replaced with 'MULTIMEDIA, MULTIFUN' to convey the new, all-in-one net+ offers (with four services).

Launch in early 2018

The launch of the net+ mobile offers is scheduled for the early part of 2018. The eleven partner networks - with the City of Lausanne soon to join the group - are actively preparing for the sale of the new service and are setting up local customer support. 'This phenomenal step ahead is only possible thanks to the combined efforts of each individual network,' reports Pierre-André Crettaz, Chairman of the Board of Directors. 'With our partnerships, we have reached a new stage where net+ will be the only landline and mobile provider that is 100 percent based in western Switzerland.' One thing is clear: net+ will ignite your love for all things mobile!

* According to Bilanz Telekom Rating 2017