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Toyota Motor : Launches Hydrogen Fuel Cell Electric Vehicle at 2014 Aspen Ideas Festival

07/01/2014 | 12:58am US/Eastern

Toyota has unveiled its commercial zero-emission hydrogen fuel cell electric vehicle (FCV) at the 2014 Aspen Ideas Festival.

In a press conference in Japan, company officials revealed the exterior design of the FCV pre-production prototype. Interior features, along with the vehicle's name, volume, and full specifications will be released later. Toyota also announced that the FCV will go on sale in the Japan domestic market before April 2015, and then summer 2015 in Europe and the state of California.

"This is a zero-emission electric-drive, mid-size four-door sedan," said Bob Carter, SVP of automotive operations for Toyota Motor Sales, U.S.A. "It produces sufficient electrical power to spin the electric motor for about 300 miles on a single fill-up which takes three to five minutes. This is going to be a very special vehicle. And we believe we can bring it in at a very reasonable price for a lot of people."

"The success of fuel cell technology will depend less on the genius of the car, than on the ownership experience," said Carter. "Stay tuned, because this infrastructure thing is going to happen."

Toyota is an automaker.

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