Universal Forest Products : Outdoor Essentials launches new website to help homeowners transform their outdoors

Tuesday, May 16, 2017

GRAND RAPIDS, Mich. - May 16, 2017-Outdoor Essentials®, a brand of the Universal Forest Products, Inc. (Nasdaq:UFPI) family of companies, launched a new website to provide resources and inspiration to homeowners who want to transform ordinary outdoor spaces into functional, beautiful places. The new website features expanded product pages and an entire section focused on projects and inspiration.

'Outdoor living and gardening continue to grow in popularity. Getting started is the first hurdle for novices when it comes to outdoor projects,' said Chris Camfferman, director of category marketing. 'The new Outdoor Essentials website has been designed to help visitors quickly find helpful information, inspire DIYers to tackle an outdoor project and provide resources to locate the product to best enhance their outdoor space.'

The website features three main sections:

• Products - The products section provides the information a visitor needs to make a smart purchase. In addition to product details, each page offers related resources and a simpler way to purchase products online or in-store.
• Projects/Inspiration - This section is dedicated to project ideas and inspiration. It's designed to help homeowners improve or transform their outdoor space.
• Resources - Our expanded resources section includes a new video gallery to help educate and inspire visitors.

You can visit the new Outdoor Essentials website at OutdoorEssentialProducts.com. It is optimized for mobile viewing and is available in multiple languages through a Google translate plug-in.

About Outdoor Essentials
Outdoor Essentials is a brand of Universal Forest Products, Inc. The products from Outdoor Essentials convert ordinary spaces into vibrant, beautiful places. The products appeal to homeowners and casual DIY-ers of any skill level who are looking to improve their outdoor space. Product lines include lawn and garden, wood fencing, pergolas and outdoor furn

To learn more about Outdoor Essentials, visit the website at http://www.outdooressentialproducts.com.

Follow Outdoor Essentials on Facebook: https://www.facebook.com/OutdoorEssentialProducts.

On Instagram: https://www.instagram.com/outdoor_essentials.

On Pinterest: https://www.pinterest.com/OEproducts.

Press contact:
Chris Camfferman
Director, Category Marketing
ccamfferman@ufpi.com
616-365-1554

UNIVERSAL FOREST PRODUCTS, INC.

Universal Forest Products, Inc. is a holding company that provides capital, management and administrative resources to subsidiaries that supply wood, wood composite and other products to three robust markets: retail, construction and industrial. Founded in 1955, the Company is headquartered in Grand Rapids, Mich., with affiliates throughout North America, Europe, Asia and Australia. For more about Universal Forest Products, go to www.ufpi.com.

This press release contains forward-looking statements within the meaning of Section 21E of the Securities Exchange Act, as amended, that are based on management's beliefs, assumptions, current expectations, estimates and projections about the markets we serve, the economy and the Company itself. Words like 'anticipates,' 'believes,' 'confident,' 'estimates,' 'expects,' 'forecasts,' 'likely,' 'plans,' 'projects,' 'should,' variations of such words, and similar expressions identify such forward-looking statements. These statements do not guarantee future performance and involve certain risks, uncertainties and assumptions that are difficult to predict with regard to timing, extent, likelihood and degree of occurrence. The Company does not undertake to update forward-looking statements to reflect facts, circumstances, events, or assumptions that occur after the date the forward-looking statements are made. Actual results could differ materially from those included in such forward-looking statements. Investors are cautioned that all forward-looking statements involve risks and uncertainty. Among the factors that could cause actual results to differ materially from forward-looking statements are the following: fluctuations in the price of lumber; adverse or unusual weather conditions; adverse economic conditions in the markets we serve; government regulations, particularly involving environmental and safety regulations; and our ability to make successful business acquisitions. Certain of these risk factors as well as other risk factors and additional information are included in the Company's reports on Form 10-K and 10-Q on file with the Securities and Exchange Commission.