YUTONG BUS CO.,LTD. In the presence of Chinese president Xi Jinping and Venezuelan president Nicolas Maduro, Chinese bus manufacturer Yutong signed a memorandum with Venezuela which contains 1,500 Yutong buses as well as spare pars, tools, maintenance and intelligent bus operation management system on July 21, 2014. In addition, according to the demand of Venezuela, Yutong also signed a framework agreement on building a joint venture of bus plant in Venezuela with Venezuelan Ministry of industries and Land Transportation Ministry. In the future, Venezuela is expected to export the buses produced domestically to South American Community of Nations and other market.
Tang Yuxiang, president of Yutong and Haiman Troudi, Venezuelan Minister of Land Transportation sign the Memo
It is learned this is Yutong's another new action of exploring the key international market after its annual sales volume has ranked first in the world for three years in a row. In 2013, Yutong's sales volume reached 56,068 units, becoming the leader of Chinese bus manufacturers in exploring the international market.
Conduct technical output and sales of buses at the same time
It is learned the 1,500 buses signed in the memorandum this time are expected to be delivered from the second half of the year to the first half of next year. In addition, the memorandum also includes the spare pars, tools, maintenance and intelligent bus operation management system. The conclusion of the memorandum will provide low price products with high quality to the public transport system in Venezuela. Meanwhile, the implementation of the framework agreement on building a joint venture of bus plant will also drive the development of the local auto parts industry chain. In the future, Venezuela is expected to export the buses produced domestically to South American Community of Nations and other market.
Tang and Haiman Troudi sign the framework agreement
Taking the Venezuelan conditions into consideration, Yutong adopted the TSM system to build the internationally advanced intelligent public transport management system through the GPS positioning, real-time monitoring, electronic tickets and so on. In addition, Yutong also try to improve the ride comfort and safety via applying the technical elements.
"Our service is not merely limited to products, it also covers a package of solutions including traffic planning, service network construction, vehicle design and building of vehicle surveillance system. We'll work out detailed short-term, medium-term and long-term market strategies after carefully studying the macro political environment, industry environment, import & export policies and regulations as well as homologation regulations," said Tang Yuxiang, chairman of the board of Yutong company.
Six areas in the overseas market incl. Latin America, Asian-Pacific area
According to the statistics released by Chinese Automobile Industry Association in the first half of this year, South America has become the largest export market for Chinese automobiles. Last year, China exported 286,500 vehicles to this area, up 18.9% year-on-year, accounting for 30 percent of China's total automobile exports.
In 2002, the Yutong bus was exported to overseas market for the first time.
In 2005, twelve Yutong buses became the first batch of Chinese buses exported to Cuba. Up to now, there are totally 4,497 Yutong buses in the Cuban market, including city bus, long-distance coach, labor bus, school bus, tourism coach and so on, accounting for over 90% of imported buses in the Cuban market.
Yutong buses operated in Venezuela
It is learned Yutong has totally exported over 10,000 buses to the Latin American market so far with an export amount of about one billion US dollars. In 2013, Yutong's sales volume in Latin American market reached about 2,200 units, accounting for 40% of Chinese buses exported to this market. The Latin American market has become the largest market for Yutong's bus exports, and its sales network covers more than 20 countries and regions in the area.
Yutong has formed a development layout of six areas in the overseas market, namely Latin America, CIS, the Middle East, Asian-Pacific area, African area and Europe & North American area. Its bus products have been delivered to Russia, Saudi Arabia, Algeria and so on. In some regional markets, its comprehensive market share has reached more than 10%.
So far, Yutong has totally exported over 30,000 large and medium-sized buses and coaches to the overseas market. According to customs data of China's bus industry from January to May this year, Yutong's market share reached 33.6%, continually ranked first in the industry.
Yutong buses serve the local residents
In 2013, Yutong's sales volume of large and medium-sized buses reached 56,068 units, accounting for 14% of the world's total, continually ranked first in the world for three years in a row. It has become the large bus builder in the world and acted as a major force in the international bus market.
China-made buses boost the brand internationalization
The brand awareness of Chinese bus builders is weak all the time. Establishing our own brands in the overseas market can not merely reply on the low prices, but rather provide corresponding technical products for the export market different from the local bus products so as to win the trust of the market.
In the past, Chinese auto builders might face challenges from climate, road, operating habits and local regulations and other aspects while exporting since they hadn't fully known about the market environment in the overseas market. In this aspect, Yutong has done a lot of homework and made great efforts.
Yutong bus running in Venezuela
Based on the subtropical climate in Cuba which proposes high requirements on the anti-corrosion performance of vehicles, Yutong sent a large number of outstanding technical staff to Cuba to conduct joint research with Cuban customers and adapt the products sold to the Cuban market. For example, Yutong's electrocoating process of chassis and body adopted the world's most advanced coating technology, which can ensure the performance of vehicles under the oceanic climate condition of high temperature, high humidity and salt-rich environment so as to extend the service life of vehicles and reduce the operating costs.
At present, Yutong has about 60 people of sales, service, technology and administration settled in the Latin American market, and established the office and large-scaled spare parts warehouse in Cuba, Venezuela and so on in a bid to better serve the local market.
In order to ensure the efficient operation of the vehicles sold to the local area, Yutong not only built a spare parts warehouse in Cuba, but also set up two large-scaled service centers and 14 service stations in Cuba. With mobile workshop vans, Yutong service people are able to repair vehicles timely which provide a strong guarantee to the Cuba customers and decision makers for the long-term operation of Yutong buses.
The Cuban government has invested about one billion US dollars in the transport sector since 2006. The application of a large number of Yutong buses has changed the public transport situation in Havana. The original public transport network has been extended, the new routes have complemented the gap in the past and the time interval of bus departure has been shortened to 10 minutes. In the minds of Cuban people, "Yutong" seems to have become the synonym of buses.
|
distributed by
|
