Rehito Hatoyama
Director/Board Member at TRANSCOSMOS INC.
Profile
Ray Hatoyama joined Sozo Ventures in August 2016.
He is a Venture Partner of Sozo Venture.
Mr. Hatoyama is highly experienced in corporate strategy for globalization and corporate governance.
Until recently, Mr. Hatoyama was the Managing Director of Sanrio Co., Ltd (owner of the wildly popular Hello Kitty brand), and he had executed Sanrio’s global expansion strategy.
He not only made Hello Kitty a global iconic brand, but also succeeded in acquisition of a UK brand named Mr. Men Little Miss and bringing the franchise to Hollywood.
As a global strategist, he’s seen the market cap rise from $500 million to $3.5 billion in seven years after he joined the company in 2008.
Mr. Hatoyama serves as the independent director for various listed companies such as LINE Corp.
(largest SNS in Japan), Pigeon Corp.
(the leading childcare and nursing products company), and Transcosmos Inc. (the leading provider for Business Process Outsourcing) in addition to being a Kauffman Fellow.
Previously, Mr. Hatoyama also served on the board of DeNA Co., Ltd (the leading mobile gaming company in Japan).
Mr. Hatoyama is also the CEO of Hatoyama-Soken, his own research and consulting arm.
Before Sanrio, he was part of Mitsubishi Corporation’s content division.
There, he also handled media content business operations at the Avex Group, Lawson, Inc., and other companies.
Mr. Hatoyama graduated from Aoyama Gakuin University’s School of International Politics, Economics, and Communication in 1997.
He earned his MBA from Harvard Business School in 2008.
Mr. Hatoyama earned his IDP-C, a Certificate in Corporate Governance from INSEAD in 2016.
He is currently a Visiting Scholar of Stanford University.
He has produced various publications including the article in Diamond Harvard Business Review, “How Sanrio Turned Hello Kitty into a Global Brand” (ASIN: B010LBF840).
Rehito Hatoyama active positions
| Companies | Position | Start |
|---|---|---|
| PIGEON CORPORATION | Director/Board Member | 2016-03-31 |
| TRANSCOSMOS INC. | Director/Board Member | 2016-05-31 |
| Z HOLDINGS CORPORATION | Director/Board Member | 2021-02-28 |
| UUUM CO.,LTD. | Consultant / Advisor | 2016-06-30 |
Sozo Ventures LLC
 Sozo Ventures LLC Investment ManagersFinance Sozo Ventures LLC (Sozo Ventures) is a venture capital firm founded in 2011 by Phillip Wickham and Koichiro Nakamura. The firm is headquartered in Redwood City, California. | Private Equity Investor | 2016-07-31 |
Mythical, Inc.
 Mythical, Inc. Packaged SoftwareTechnology Services Mythical, Inc. engages in the development of a gaming platform. The company was founded in 2018 and is headquartered in Sherman Oaks, CA. | Director/Board Member | - |
| Hatoyama Soken Corp. | Chief Executive Officer | 2016-06-30 |
Mister Films Ltd.
 Mister Films Ltd. Miscellaneous Commercial ServicesCommercial Services Part of Sanrio Co., Ltd., Mister Films Ltd. is a British company that owns intellectual property rights. The private company is based in Westminster, UK. Mister Films was acquired by Chorion Ltd. on May 28, 2004. | President | 2011-11-30 |
Sanrio Shanghai International Trading Co., Ltd.
 Sanrio Shanghai International Trading Co., Ltd. Specialty StoresRetail Trade Part of Sanrio Co., Ltd., Sanrio Shanghai International Trading Co., Ltd. is a private company that manufactures and markets household and sundry goods. The company is based in Shanghai, China. Tomoko Tsuji has been the CEO of the Chinese company since 2015. | Director/Board Member | 2011-03-31 |
Former positions of Rehito Hatoyama
| Companies | Position | End |
|---|---|---|
| ░░░░ ░░░░░░░░░░░ | ░░░░░░░░░░░░░░ ░░░░░░ | ░░░░░░░░░░ |
| ░░░░░░ ░░░░░ ░░░░░ ░░░░░░░░ ░░░░░░░░░░░░░░ ░░░░ | ░░░░░ ░░░░░░░░░ ░░░░░░░ | ░░░░░░░░░░ |
| ░░░░ ░░░░ ░░░░ | ░░░░░░░░░░░░░░ ░░░░░░ | ░░░░░░░░░░ |
| ░░░░░░░ ░░░░ | ░░░░░░░░ | ░░░░░░░░░░ |
| ░░░░░░ ░░ ░░░░░░░ ░░░░ | ░░░░░░░░░ | ░░░░░░░░░░ |
Training of Rehito Hatoyama
| Aoyama Gakuin University | Undergraduate Degree |
| Harvard Business School | Masters Business Admin |
Experiences
Positions held
Connections
1st degree connections
1st degree companies
Male
Female
Members of the board
Executives
Linked companies
| Listed companies | 8 |
|---|---|
| TRANSCOSMOS INC. | Commercial Services |
| Z HOLDINGS CORPORATION | Technology Services |
| LAWSON, INC. | Retail Trade |
| AVEX INC. | Commercial Services |
| SANRIO COMPANY, LTD. | Retail Trade |
| PIGEON CORPORATION | Consumer Non-Durables |
| DENA CO., LTD. | Technology Services |
| UUUM CO.,LTD. | Technology Services |
| Private companies | 15 |
|---|---|
Sanrio, Inc.
 Sanrio, Inc. Specialty StoresRetail Trade Part of Sanrio Co., Ltd., Sanrio, Inc. operates toy stores. The private company is based in South San Francisco, CA. | Retail Trade |
Mister Films Ltd.
Mister Films Ltd. Miscellaneous Commercial ServicesCommercial Services Part of Sanrio Co., Ltd., Mister Films Ltd. is a British company that owns intellectual property rights. The private company is based in Westminster, UK. Mister Films was acquired by Chorion Ltd. on May 28, 2004. | Commercial Services |
Memory-Tech Holdings, Inc.
 Memory-Tech Holdings, Inc. Computer PeripheralsElectronic Technology Memory-Tech Holdings, Inc. develops and manufactures computer storage and optical disc devices. It specializes in the production of visual, audio, computer and publishing peripherals. The firm’s products include DVD video and ROM, CD-DA and CD-ROM, Blu-ray discs, SD and memory cards and USB storage devices. Its business activities also include production of memory device contents, production of custom housing; editing and processing of audio and ROM data, manufacture and sale of optical disc archive systems and design, printing and translation services. The company was founded in September 1985 and is headquartered in Tokyo, Japan. | Electronic Technology |
Mister Men Ltd.
 Mister Men Ltd. Movies/EntertainmentConsumer Services Mister Men Ltd. provides film development and production services. The company was founded in 2004 and is headquartered in London, the United Kingdom. | Consumer Services |
A Holdings Corp.
 A Holdings Corp. Packaged SoftwareTechnology Services A Holdings Corp. engages in the mobile communication business. It operates through the Core and Strategy segments. The Core segment handles advertising, communication, and content business. The Strategy segment includes FinTech services such as Line Pay. It also deals with artificial intelligence and e-commerce. The company was founded on September 4, 2000 and is headquartered in Tokyo, Japan. | Technology Services |
Sanrio GmbH
 Sanrio GmbH Specialty StoresRetail Trade Part of Sanrio Co., Ltd., Sanrio GmbH is a German company that retails gifts. The private company is based in Wentorf bei Hamburg, Germany. The CEOs of the company are Ronald Denecke, Kiyoshi Saito. | Retail Trade |
THOIP
 THOIP Movies/EntertainmentConsumer Services Part of Sanrio Co., Ltd., THOIP provides film development and production services. The private company is based in London, UK. | Consumer Services |
Sanrio (Hong Kong) Co. Ltd.
 Sanrio (Hong Kong) Co. Ltd. Wholesale DistributorsDistribution Services Part of Sanrio Co., Ltd., Sanrio (Hong Kong) Co. Ltd. is a Chinese company that distributes stationery products. The private company is based in Hong Kong, Hong Kong. Tomoko Tsuji has been the CEO of the company since 2015. | Distribution Services |
Sanrio Shanghai International Trading Co., Ltd.
Sanrio Shanghai International Trading Co., Ltd. Specialty StoresRetail Trade Part of Sanrio Co., Ltd., Sanrio Shanghai International Trading Co., Ltd. is a private company that manufactures and markets household and sundry goods. The company is based in Shanghai, China. Tomoko Tsuji has been the CEO of the Chinese company since 2015. | Retail Trade |
Sozo Ventures LLC
Sozo Ventures LLC Investment ManagersFinance Sozo Ventures LLC (Sozo Ventures) is a venture capital firm founded in 2011 by Phillip Wickham and Koichiro Nakamura. The firm is headquartered in Redwood City, California. | Finance |
| Elephant Design Co. Ltd. | |
Sanrio Media & Pictures Entertainment, Inc.
 Sanrio Media & Pictures Entertainment, Inc. Movies/EntertainmentConsumer Services Part of Sanrio Co., Ltd., Sanrio Media & Pictures Entertainment, Inc. produces motion pictures. The private company is based in South San Francisco, CA. | Consumer Services |
| Hatoyama Soken Corp. | |
Mythical, Inc.
Mythical, Inc. Packaged SoftwareTechnology Services Mythical, Inc. engages in the development of a gaming platform. The company was founded in 2018 and is headquartered in Sherman Oaks, CA. | Technology Services |
Sanrio UK Finance Ltd.
 Sanrio UK Finance Ltd. Financial ConglomeratesFinance Part of Sanrio Co., Ltd., Sanrio UK Finance Ltd. provides financial services. The private company is based in London, UK. | Finance |
- Stock Market
- Insiders
- Rehito Hatoyama
