Bonde and Stodder to discuss why new data driven, customer apps must be intuitive, graphically compelling, interactive and actionable

San Mateo, Calif. - September 17, 2014 - Actuate Corporation (NASDAQ: BIRT), The BIRT Company™ and the leader in personalized analytics and insights, today announced participation in an upcoming TDWI webinar called, "Making Data Beautiful for Business Users: Tips for Creating Rich, Visual and Actionable User Experiences." Allen Bonde (@abonde), Actuate's VP of Product Marketing and Innovation, and David Stodder (@dbstodder), TDWI's Research Director for Business Intelligence, will share best practices and current technology trends. These trends support the creation of business intelligence (BI) and analytics applications that appeal to a broader community of users while delivering each a compelling and personalized experience.

Driven by investments in Big Data, mobile adoption and customer choice, providing embedded analytics and insights directly to customers has become a critical requirement for brands in competitive markets like banking and telecom. Data driven apps that deliver these insights must be visually "beautiful" to engage customers, connect with them emotionally, and allow them to interact with their personalized data to better inform critical decisions and actions.

The webinar will cover:

  • Key success factors in creating rich, visual, and interactive user experiences with BI and analytics
  • How data visualizations created using Actuate BIRT can deliver highly personalized - and portable - experiences regardless of role or location
  • Why delivering a "beautiful" customer experience requires a visualization platform that delivers high-scale, "low-code" solutions that are key to business productivity and agility
  • How organizations in diverse industries are successfully broadening the scope of BI and analytics for more users - both internal and external
About DBTA's Roundtable Webcast

Stodder is Director of TDWI Research for Business Intelligence. As an analyst, writer and researcher, he has provided thought leadership on key topics in BI, analytics, IT and information management for more than two decades Prior to TDWI, he was a Principal Analyst at Perceptive Information Strategies, and a VP and research director at Ventana Research.

Bonde is VP of Product Marketing & Innovation at Actuate, a former digital media and Internet CMO, and a contributor to Forbes.com and Small Data Group, his top-rated blog. Prior to joining Actuate, he covered the CRM and rich media markets and helped global leaders with their Big Data and customer experience strategies as an industry analyst and consultant at McKinsey, Yankee Group and Digital Clarity Group.

  • When: 9 a.m. PDT / 12 p.m. EDT on Tuesday, September 23, 2014
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