Aegis Media ("Aegis"), the world's leading, focused media and digital communications specialist, today announces that it has acquired Social Embassy, the leading social media agency in the Netherlands.

Social Embassy, based in Amsterdam, is a specialist social media agency whose focus is on community management and consulting. Established in 2008, Social Embassy has built a fast-growing business, with a diverse client base including Unilever, Coca-Cola, KPN and Volkswagen.

Social Embassy will work closely together with the social team within Isobar Netherlands. Social Embassy's expertise and client base strengthens Aegis Media's market position and is expected to generate the benefits of greater scale in the Netherlands.

Julius Minnaar, CEO of Aegis Media Netherlands said: "We are thrilled to be acquiring Social Embassy which will enhance the prospects of our business in the Dutch market, ensuring we continue to produce outstanding work for our clients. We welcome the Social Embassy team into the fold and look forward to working with our new colleagues to leverage the exciting opportunities this acquisition will bring to our business in the Netherlands."

Steven Jongeneel, Founder of Social Embassy, commented: "We recognize the same ambition as Aegis Media - to join our digital expertise and create smart campaigns for customers in social media. We are excited to be joining the Aegis Media network and we are confident this agreement will be the catalyst to extend our digital media capabilities both nationally and internationally."

ENDS

For further information please contact:
Aegis Media
Louise Evans +44 (0) 20 7550 3469 (media)
Rob Gurner +44 (0) 20 7070 7708 (investors / analysts)

Notes to Editors:

About Aegis Media

Aegis Media is a leading, global media and digital communications specialist whose vision is to Reinventthe Way Brands are Built. Through its five global network brands of Carat, Vizeum, Isobar, iProspect and Posterscope, Aegis Media helps clients reach their consumers and achieve their goals through communications services that include digital creative execution, media planning and buying, brand tracking, social media activation and marketing analytics. Aegis Media's operations worldwide are overseen by Dentsu Aegis Network Ltd., a governance body headquartered in London. This governance body also oversees the operations of Dentsu Network, which manages all of Dentsu's other global business operations outside of Japan. www.aemedia.com

About Social Embassy

Social Embassy was founded in 2008 and connects brands and people. The company was awarded twice with the FD Award for fastest growing companies. Social Embassy was the first agency to offer always-on community management. It works as a strategic and operational partner for over 50 top 100 brands. Customers include Unilever, KPN, Essent, Coca-Cola and Volkswagen. Social Embassy publishes the Social Media Monitor annually. The Social Media Monitor is the independent research study on how top 100 brands utilize the potential of social media.

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