BigDish announced the appointment of Sanj Naha to the company to assist in developing the UK strategy. Sanj has over 25 years experience in hospitality and over ten years' experience in hospitality technology. He previously worked for The Fork, a restaurant booking platform that was acquired by TripAdvisor in 2014 for a reported USD 140 million. As Head of B2B Marketing and Sales Enablement, Sanj helped The Fork grow from three to twelve countries and increased the client base using its online reservation software from 11,000 to over 36,000 restaurants in under two years.