Dhanusha Sivajee to Join Angi Inc. as Chief Marketing Officer and Capitalize on America’S Renewed Focus on the Home
September 01, 2021 at 09:00 am EDT
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Angi Inc. announced the appointment of Dhanusha Sivajee to Chief Marketing Officer, effective September 7, 2021. Ms. Sivajee’s leadership will build upon Angi’s recent brand transformation, bringing over 20 years of experience driving growth for global consumer brands The Knot Worldwide, Bloomberg and HBO. As CMO, Ms. Sivajee will oversee the company’s brand marketing vision, strategy and execution for both homeowners and pros.
Angi Inc. connects home service professionals with consumers across approximately 500 different categories, from repairing and remodeling homes to cleaning and landscaping. The Companyâs segments include Ads and Leads, Services, Roofing, and International (includes Europe and Canada), and operates under multiple brands including Angi, HomeAdvisor, and Handy. Ads and Leads segment provides service professionals the capability to engage with potential customers, including quoting and invoicing services, and provides consumers with tools and resources to help them find local, pre-screened and customer-rated service professionals nationwide for home repair. Services segment provides a pre-priced offering service, pursuant to which consumers can request services through Angi and Handy branded platforms. Roofing segment provides roof replacement and repair services, primarily in Florida. International segment operates international businesses, such as Travaux, MyHammer and Werkspot.