AO World PLC is a United Kingdom-based electricals retailer. The Company operates through online retailing of domestic appliances and ancillary services to customers in the United Kingdom. The Company offers major and small domestic appliances and a range of mobile phones, AV, consumer electricals and laptops. It also provides ancillary services, such as the installation of new and collection of old products and offers product protection plans and customer finance. It serves the business to business (B2B) market in the United Kingdom, providing electricals and installation services at scale. It also has a waste electrical and electronic equipment (WEEE) processing facility. The Company's subsidiaries include AO Retail Limited, Expert Logistics Ltd, Worry Free Limited, Elekdirect Limited, Appliances Online Ltd, AO Deutschland Limited, AO Ltd, AO Recycling Limited, Electrical Appliance Outlet Limited, and others.
AO WORLD PLC 
