Baloise extends its strategic sponsorship of Baloise Session
October 23, 2023 at 02:03 am EDT
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Baloise Holding AG
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Baloise extends its strategic sponsorship of Baloise Session
23.10.2023 / 08:00 CET/CEST
Basel, 23 October 2023. Baloise is extending its involvement as the presenting sponsor of the Baloise Session festival by another four years until 2029. This underscores the strategic focus of Baloise’s sponsorship activities in the field of music. Baloise promotes music in Switzerland, both as a sponsor of Baloise Session and as the promoter of its own one-off concerts and a special Switzerland-wide series of concerts.
Baloise and Baloise Session are delighted to be renewing their partnership, which has been going since 1998. The extension until 2029 lays the foundations and provides the necessary planning certainty for the long-term development of the music festival. Our partnership creates a unique musical platform that provides an exclusive, emotive and unforgettable musical experience.
Baloise Session is one of Switzerland’s most prestigious music festivals. The special mix of world-class artists and an intimate club-like setting makes the annual music event extremely popular.
“Our 25-year partnership with Baloise is founded on mutual trust and a shared commitment to the ongoing development of the event. What more could you ask for!” exclaims a happy Beatrice Stirnimann, CEO of Baloise Session.
Clemens Markstein, CEO of Baloise in Switzerland adds: “We’re very proud of our partnership with Baloise Session. Music is an immersive experience and we want it to continue enriching our lives on many levels.” “We’re looking forward to continuing our partnership for many years to come – and to fantastic music,” says Marc Hallauer, Head of Live Communication at Baloise.
The focus is firmly on the future at Baloise. We aim to make tomorrow more straightforward, safer and more carefree for our customers, and we are taking responsibility for this today. Baloise is more than just a traditional insurance company. Through our smart finance and insurance solutions, complemented by a whole host of innovative offerings for the home and personal transport, we offer a complete service package. Dependable support, reliable cooperation and trust-based relationships are key aspects of our stakeholder interaction. We take care of financial matters so that our customers can concentrate on the important things in their lives and can find inspiration in the everyday. Baloise, a European company founded in 1863, currently employs 8,000 people at its headquarters in Basel (Switzerland) and across its subsidiaries in Belgium, Germany and Luxembourg. Our services generated a business volume of around CHF 8.8 billion in 2022. Baloise Holding Ltd shares (BALN) are listed on the SIX Swiss Exchange.
Baloise Holding AG is a Switzerland-based company that offers insurance and retirement solutions to private individuals and companies. The Company combines insurance and banking services and is active in Switzerland, Germany, Belgium and Luxembourg. The Company diversifies its activities into Non-life, Life, Asset Management & Banking and Other Activities business segments. The Nonlife segment includes accident and health insurances, as well as products of the liability, motor, property and marine sectors. The Life segment includes capital-forming insurance and risk covers, among others. The Asset Management & Banking operating segment encompasses banking-related areas of asset management as well as the actual banking area. The Other Activities segment comprises equity investment companies, real-estate firms and financing companies.