Blink Charging Co. announced the appointment of Jenifer Yokley as Sr. Vice President of Global Marketing. With over two decades of experience in leading top performing teams and driving demand through innovative marketing strategies, Yokley is poised to play a crucial role in guiding Blink?s marketing efforts during his period of tremendous growth and opportunity within the EV industry.

In her position, Yokley will collaborate with Blink?s executive team to provide overall vision and strategic leadership to all global marketing efforts and needs. She will help to realize Blink?s goals by leveraging the strength of Blink?s longevity in the market and its ability to develop products and services that meet the needs of businesses and drivers. Yokley will also focus on reinforcing Blink's position as an industry leader, ensuring the company capitalizes on its substantial growth by creating, implementing, and maintaining a clear, coordinated, and unique brand strategy aimed at both internal and external stakeholders.

Prior to joining Blink, Jenifer served as Sr. Vice President of Marketing at a property technology provider, Allbridge, where she led marketing efforts with a strong focus on demonstrating a robust marketing return on investment. Previous experience includes being the head of global marketing for Trilliant Networks, Blue Cross and Blue Shield of North Carolina and Schneider Electric. Yokley holds a bachelor?s degree in communications, from East Carolina University.