This Form 10-K contains certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. For this purpose, any statements contained in this Form 10-K that are not statements of historical fact including, without limitation, statements under "Item 7. Management's Discussion and Analysis of Financial Condition and Results of Operations" regarding the Company's financial position, business strategy and the plans and objectives of management for future operations, may be deemed to be forward-looking statements. Such forward-looking statements are based on the beliefs of management, as well as assumptions made by, and information currently available to, the Company's management. Actual results could differ materially from those contemplated by the forward-looking statements as a result of certain factors detailed in our filings with the SEC.

The following discussion and analysis of our financial condition and results of operations should be read in conjunction with the financial statements and the notes thereto contained elsewhere in this Report. Certain information contained in the discussion and analysis set forth below includes forward-looking statements that involve risks and uncertainties.

This Annual Report contains forward-looking statements that are subject to a number of risks and uncertainties, many of which are beyond our control, which may include statements about our:





  ? business strategy;

  ? financial strategy;

  ? intellectual property;

  ? production;

  ? future operating results; and

  ? plans, objectives, expectations and intentions contained in this report that
    are not historical.



All statements, other than statements of historical fact included in this report, regarding our strategy, intellectual property, future operations, financial position, estimated revenues and losses, projected costs, prospects, plans and objectives of management are forward-looking statements. When used in this report, the words "could," "believe," "anticipate," "intend," "estimate," "expect," "project" and similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain such identifying words. All forward-looking statements speak only as of the date of this report. You should not place undue reliance on these forward-looking statements. Although we believe that our plans, intentions, and expectations reflected in or suggested by the forward-looking statements we make in this report are reasonable, we can give no assurance that these plans, intentions or expectations will be achieved. These statements may be found under "Management's Discussion and Analysis of Financial Condition and Results of Operations," as well as in this report generally. Actual events or results may differ materially from those discussed in forward-looking statements as a result of various factors. In light of these risks and uncertainties, there can be no assurance that the forward-looking statements contained in this filing will in fact occur.





6







Organizational History


Creations, Inc. was incorporated in May 2019. On July 1, 2019, Creations, Inc, acquired a 100% interest in Ocean-Yetsira Ltd (. former- Yetsira Holdings Ltd) , through a share swap agreement. Ocean Yetsira is an Israeli Corporation incorporated in December 2017 which in turn owns 100% of Yetsira Investment House ("Yetsira"), which was incorporated in November 2016.

On August 19, 2020, the Company purchased 7.5% of the outstanding and issued shares of Ocean Partners Y.O.D.M Ltd., an Israeli corporation ("Ocean") for total cash consideration of approximately $87,000. On September 7, 2020, the Company entered into a share exchange agreement by and among Yetsira, Ocean, and certain shareholders of Ocean, pursuant to which the Company acquired the remaining 92.5% of the capital stock of Ocean in exchange for an aggregate of 1,254,498 shares of common stock of the Company, $0.001 par value, and 1,254,498 warrants to purchase shares of common stock of the Company (the "Warrants") issued to the certain Ocean shareholders by the Company. The Warrants are convertible into shares of our common stock over a period of three-years at an exercise price of $1.00 per share. The Company completed the acquisition on September 28, 2020.

Following the acquisition of Ocean, all the investment management business of the group is managed through Ocean.

On August 31, 2020, the Company's registration statement on Form S-1 was declared effective by the U.S. Securities and Exchange Commission. As at the date of filing this report, the Company's shares have not begun to be quoted on the OTCQB.

On April 17, 2022, the board of directors approved a resolution as to matters of ongoing conduct such as signatory rights, voting etc. In addition, compensation of officers was updated. Also, non-committal guidelines for future transactions regarding sale of main activity to related parties and sale of holdings by those parties were discussed, these guidelines are pursuant to completion of legal structuring, compliance issues and more.

On February 9, 2023, the Company entered into a share exchange agreement (the "Share Exchange Agreement") by and among Aharon Barkai & Co. Ltd. (the "Purchasers") through its controllers Yaniv Aharon and Dan Barkai, and an agreement for the purchase of Shares and Capital Notes (the "Purchase Agreement"), whereby the Company sold all of the capital stock and capital notes of Ocean Yetsira Ltd. ("Ocean") in exchange for the payment of an aggregate of ILS 2,061,930 (approximately $586,000) and the return of 1,254,498 shares of common stock of the Company and 1,254,498 warrants to purchase common stock owned by the Purchasers. The transactions contemplated in the Purchase Agreement and the Share Exchange Agreement are collectively referred to as the "Transaction"). Mr. Aharon is a director of the Company. The Capital Notes in the amount of ILS 2,165,800 (approximately $615,000) which are owed to the Company by Ocean will be repaid by the Purchasers at closing as well. The closing of the transaction was subject to the approval of the Court of Family Affairs to allow the Executor of the Estate of Guy Nissenson to sign upon behalf of the Estate and to approval of the Company's stockholders. On March 20, 2023, such approval was obtained.

Recently Issued Accounting Pronouncements

Management reviewed currently issued pronouncements during the year ended December 31, 2022, and does not believe that any recently issued, but not yet effective, accounting standards if currently adopted would have a material effect on the accompanying condensed financial statements.





Critical Accounting Estimates


Our financial statements and accompanying notes have been prepared in accordance with United States generally accepted accounting principles applied on a consistent basis. The preparation of financial statements in conformity with U.S. generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities, the disclosure of contingent assets and liabilities as of the date of the financial statements and the reported amounts of revenues and expenses during the reporting periods.

We regularly evaluate the accounting policies and estimates that we use to prepare our consolidated financial statements. Management's estimates are based on historical experience, on information from third party professionals, and on various other assumptions that are believed to be reasonable under the facts and circumstances. Actual results could differ from those estimates made by management.

Results of Operations for the Year Ended December 31, 2022 compared to Year Ended December 31, 2021. (In Thousands)

Following the agreement described above, the company classified its investments in Ocean Yetsira Ltd, Yetsira Investment House Ltd. and Ocean Partners Y.O.D.M Ltd. (the sold companies) as of December 31, 2022, as an assets held for sale valued at $1,378.





7






General and Administrative Expenses

For the year ended December 31, 2022, our general and administrative expenses were $159 from continuing operations, compared to $23 for the year ended December 31, 2021, those increase in expenses attributed to dividing mutual expenses of the sold companies and the parent company, and increase in professional fees such as attorney and CPA to accomplish the sale of the companies.





Discontinued operations



Net loss from continuing operations for the years ended on December 31, 2022, and 2021, amount to loss off $220 and $23 respectively, Income (loss) arising from the sold companies for the years ended on December 31, 2022, and 2021 is presented in the statements of operations and comprehensive as income from discontinued operations amounted to income of $194 and loss of 80, respectively.





Net Loss


The Company realized a net loss of $26 for the year ended December 31, 2022, compared to a net loss of $103 for the year ended December 31, 2021. The decrease in net loss attributed to income from discontinued operations.

After taking into account foreign currency translation adjustments, which resulted in other comprehensive loss of $179 and income of $49 for the year ended December 31, 2022, and 2021, respectively, the Company realized a net loss after other comprehensive expenses of $205 and $54 for the year ended December 31, 2022 and 2021, respectively.

Liquidity and capital resources

As of December 31, 2022, the Company had cash from continued operations in the amount of $114 compared to cash in the amount of $195 as of December 31, 2022.

Stockholders' equity as of December 31, 2022 was $1,360, as compared to stockholders' equity of $1,565 as of December 31, 2021.

The Company's accumulated deficit was $1,778 and $1,752 on December 31, 2022 and December 31, 2021, respectively.

Off- Balance Sheet Arrangements

The Company currently does not have any off-balance sheet arrangements.

ASSETS HELD FOR SALE AND DISCONTINUED OPERATIONS

The Results of Operations of the sold companies for the Year Ended December 31, 2022, compared to Year Ended December 31, 2021. (In Thousands)





Revenue


For the year ended December 31, 2022, and 2021, the held for sale Companies generated revenues in the amount of $2,333 and $2,030 respectively. The increase was attributable to an increase in AUM.





8






Assets Under Management and Investment Performance





The following table reflects the changes in AUM for the year ended December 31,
2022, and 2021.



(In millions)



                                                    For the year ended       For the year ended
                                                    December 31, 2022        December 31, 2021
Beginning Balance                                  $             282.73     $             180.96
Gross inflows/ outflows, net                                     118.07                    65.77
Market appreciation (depreciation) (1)                           (83.72 )                  35.99


End Balance                                        $             317.08     $             282.73




  (1) Market appreciation (depreciation) includes investment gains (losses) on
      assets under management, the impact of foreign exchange rates and net
      reinvested dividends.



Total AUM increased by $34.35 million during the year ended December 31, 2022, from $282.73 million as of December 31, 2021 to $317.08 million as of December 31, 2022, or a 12.14 % increase on total AUM. The increase was a result of net AUM inflows of $118.07 million, and market depreciation of $83.72 million.





Cost of Revenues


For the year ended December 31, 2022, and 2021, cost of revenues was $1,288 and $1,186, respectively. The increase in these expenses was mainly attributable to an increase in AUM.





Marketing Expenses



For the year ended 31, 2022, marketing expenses were $208, compared to $210 for the prior-year period.

General and Administrative Expenses

For the year ended December 31, 2022, our general and administrative expenses were $618, compared to $746 for the period ended December 31, 2021, an approximate 17.1% decrease.





Net Loss


The sold Company realized a net income of $194 for the year ended December 31, 2022, compared to a net loss of $80 for the year ended December 31, 2021. This attributed to increased revenue following the grows of our AUM.

After taking into account foreign currency translation adjustments, which resulted in other comprehensive loss of $179 and income of $49 for the year ended December 31, 2022 and 2021, respectively, the Company realized a net income after other comprehensive income of $15 and loss of $31 for the year ended December 31, 2022 and 2021, respectively.

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