Anomaly has announced four senior hires in New York and London, and a Partner promotion in Amsterdam. Holly Maguire, Fredrik Heghammar, Fabian Berglund, Ida Gronblom, join Anomaly, and Amanda Fève is promoted to Partner. The strategic expansion is in response to sustained growth from existing and new clients.

Holly Maguire comes to Anomaly from Isobar where she was Business Development Director across the EMEA region and was a finalist in the IPA 'Women of Tomorrow' Awards 2014. Fredrik Heghammar was previously Senior Executive Producer at Google Creative Lab, working with marketing and innovations to promote the Google brand and products. Prior to Google, Heghammar worked as Managing Director at Perfect Fools.

Fabian Berglund and Ida Gronblom were most recently Senior Creatives at Wieden + Kennedy. They will start at Anomaly New York as Creative Directors overseeing the Converse account and report to Ian Toombs and Eric Segal. Amanda Fève started at Anomaly Amsterdam in 2012 as Head of Strategic Planning.

She led strategy on all accounts and new business opportunities and is thrilled to be named as a Partner.