Cxense : The Danish Broadcasting Corporation expands agreement for Cxense software
May 16, 2018 at 04:03 am EDT
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The Danish Broadcasting Corporation expands agreement for Cxense software
16.05.2018 08:30
http://www.newsweb.no/index.jsp?messageId=451555
Oslo, Norway - 16 May 2018 - Cxense ASA (OSE: CXENSE) today announced that Danish Broadcasting Corporation (DR) has signed an agreement to expand its use of the Cxense Data Management Platform (DMP) and Personalization software. DR is Denmark's largest electronic media enterprise. The corporation was founded in 1925 as a public service organization. DR is an independent, license-financed public institution comprising television, radio and online services. DR operates 6 TV channels, 9 radio stations and the Dr.dk internet site and various apps. Dr.dk is Denmark's largest media site with more than 1.6 million unique visitors per week. DR uses the Cxense DMP and personalization software to create unique user experiences and drive engagement on Dr.dk and other online properties. DR signed an initial agreement for use of Cxense software in October 2016. The new contract has been signed following a tender process. The agreement was made through Cxense partner DigiDee. About Cxense: Cxense helps publishers and marketers across the globe to transform their raw data into their most valuable resource. Cxense's leading Data Management Platform (DMP) with Intelligent Personalization, gives companies unprecedented insight about their individual customers, and enables them to action this insight real-time in all marketing and sales channels. Benefits include increasing digital revenue and user loyalty. Cxense works with brands such as Aeon, Wall Street Journal, Grupo Clarin, NBC Universal, Aller Media and many more. Cxense is headquartered in Norway with offices worldwide and the company is listed on the Oslo Stock Exchange with the ticker 'CXENSE.' For more information: www.cxense.com Investor Relations Contact: Jørgen Loeng, Chief Financial Officer Email: jorgen.loeng@cxense.com Mobile: +47 906 60 062
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Cxense ASA published this content on 16 May 2018 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 16 May 2018 08:02:01 UTC
Cxense ASA is a Norway-based company engaged in software development. It develops Cxense Extraordinary Insight Engine (EIE), a software as a service (SaaS) suite for online content management, designed for media houses, publishers, advertising agencies and other corporate clients. Additionally, the Company provides cloud-based standalone solutions which can also complement the EIE: Cxense Advertising, a solution enabling targeted digital advertising; Cxense Analytics, which offers real-time monitoring of audience and website analytics; Cxense Content, providing personalized content recommendations; Cxense DMP, which enables publishers to aggregate, segment and auction user data to engage and monetize the audience; and Xsense Search, providing personalized search results and suggestions based on history, context and similar searches. The Company operates in Denmark, Sweden, the United Kingdom, Japan, Argentina, Brazil, and the United States.