The board of Hofseth BioCare AS has appointed Jon Olav Odegard as new CEO of the company. Mr. Odegard will assume the position by April 1, 2013. CEO Sjur Jenssen will continue in the company as Vice President for production, sales and distribution.

Jon Olav Ødegård comes from the position as manager of the area Factoring in the Sparebank 1 Group, where he was responsible for strategy and business development, compliance and risk management among other things. As manager for production, sales and distribution, Sjur Jensen will get the opportunity to devote his time to pure operational processes and use his experiences from Pronova Biocare, where he was responsible for establishing the company's global supply chain.