IC Companys has reorganized its Executive Board in order to create a more lean organizational structure and increase focus on its brands in the Premium segment. In the future all three Premium brands – Tiger of Sweden, By Malene Birger and Peak Performance – will report directly to the Group CEO Mads Ryder. Anders Cleemann, who up until October 2, 2013 has been responsible for Tiger of Sweden and By Malene Birger, has been appointed new brand CEO of Peak Performance – a position he is taking over from Henrik Bunge who will be leaving the Group.

In connection with this reorganization both Anders Cleemann and Peter Fabrin will resign from the Executive Board in order to be able to focus fully on the management of Peak Performance and The Original Group, respectively. With effect from September 2, 2013, the Executive Board will consist of Group CEO Mads Ryder and CFO Rud Trabjerg Pedersen.