LOSS-MAKING Naked Wines has named its new chief executive four months after its former boss Nick Devlin stepped down amid a challenging period for the company.

Rodrigo Maza, the firm's UK managing director, was crowned boss of the struggling firm, taking up the role after less than a year at the online retailer.

Maza has held roles at Budweiser maker AB InBev.

Non-executive director, Robert Gormley, who took Naked Wines public through a merger with Majestic Wine, which was subsequently sold off, said he was "delighted" to welcome Maza as chief.

"In his short time with us he has proven his ability to energise his team to get Naked back on the growth path, and his previous experience has a compelling combination of entrepreneurial startups and big company best practices, both of which we are going to need," he added.

Rodrigo Maza said: "The value that Naked delivers to its customers and winemakers is clear and provides a solid foundation to build on.

Shares closed up 2.52 per cent.

(c) 2024 City A.M., source Newspaper