Rudi De Man has been appointed Vice President of Sales and Business Development of NattoPharma ASA, responsible for Europe and Asia. Prior to joining NattoPharma, De Man held sales leadership and business development roles where he was directly responsible for driving record growth in the FMC Health and Nutrition division. Reporting to NattoPharma COO Daniel H. Rosenbaum, De Man will be responsible for driving sales in Europe and Asia, while growing awareness of MenaQ7.

He will provide technical expertise to regional partners and key accounts, identifying and developing opportunities to leverage existing proprietary MenaQ7 Vitamin K2 science and technology, and directly contributing to the company's global strategy and growth intiatives.