ORAD HI-TEC SYSTEMS LTD
Press Release
July 8th 2014
Orad Hi-Tec Systems Ltd. (Frankfurt - Prime Standard; Symbol: OHT), a global developer, marketer and distributor of graphic solutions for the broadcast market, announced today that a major Brazilian broadcaster has chosen to upgrade its existing installation with the very latest Orad on-air graphics and studio solutions. The upgrade will include multiple 3DPlay channel branding systems and the new version of Maestro on air graphics system interfaced to Orad's Social Media Hub solution. The broadcaster will rely on Orad's ProSet virtual studio for their daily production enabling them to also display interactive graphics and augmented reality. In addition, as part of the upgrade the Brazilian broadcaster will upgrade their hardware to Orad's powerful HDVG4 video rendering platform, providing them with incomparable performance capabilities and a sophisticated playout. The total value of the deal is just under $900,000.
"We are pleased that a major Brazilian player has chosen to upgrade their studio workflows with our solutions. Their continued trust in Orad is a testament to our focus on high quality solutions and customer care"; Avi Sharir, CEO and President of Orad.
Orad Hi-Tec Systems is a world-leading provider of real-time 3D broadcast graphic, video server, and media asset management solutions including news, channel branding, sports production
and enhancement, elections and special events, virtual studios, and virtual advertisement. Orad's compelling solutions streamline production workflow, enhance viewer experience, and improve production value. Founded in 1993, Orad is a public company listed on the Frankfurt Stock Exchange (OHT). More information is available at http://www.orad.tv/.
For further information contact: Orad Hi-Tec Systems Ltd
Ilan Sidi, CFO
ilan@orad.tv
Edicto Investor Relations
Dr. Sönke Knop, Frankfurt Germany
49 69 90550551
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