PubMatic, Inc. Announces Strategic Partnership with So-Net Media Networks

PubMatic, Inc. (PubMatic) is a technology company, which provides a cloud infrastructure platform that enables real-time programmatic advertising transactions. The Company's sell-side platform enables digital content creators across the open Internet to control access to their inventory and increase monetization by enabling marketers to drive return on investment and reach addressable audiences across ad formats and devices. Its cloud infrastructure platform provides monetization for publishers by providing demand through its relationships with buyers. PubMatic's cloud infrastructure is designed for the efficient processing of real-time, programmatic ad transactions and the aggregation and analysis of the significant data accompanying each transaction. The Company's omnichannel platform supports a range of ad formats and digital device types, including mobile apps, mobile Web, desktops, displays, video, over-the-top (OTT), connected television (CTV), and rich media.