Rocket Fuel : Sep 25, 2017 | Advertising Week 2017

Sizmek & Rocket Fuel @ Advertising Week - Join Us!
September 25, 2017
Paige F. MacGregor, Sr. Manager, Public Relations

It's hard to believe that Fall is upon us and it's already time to kick off another exciting edition ofAdvertising Week, one of the industry's premier thought leadership events-and the first time that advertising's new 'power couple' - Sizmek and Rocket Fuel - will appear together at a US-based event.

This week, some of the most influential marketing, brand, advertising and technology professionals will come together for workshops, seminars and networking events. They will address some of the hottest topics, biggest challenges and most promising opportunities in digital media and advertising, from the impact that artificial intelligence will have on marketing to the future of the ever-evolving adtech industry in the wake of a rash of high profile M&A activity this year.

Be sure to join us at the following events, and we look forward to seeing you this week!

Advertising Week - Machines are Getting More and More Creative: What Will that Mean for the Advertising Industry?
Join us bright and early this morning as Nikos Acuña, GM of the Rocket Fuel Institute, takes the stage with Jarrod Dicker, VP of Commercial Product & Innovation and Founder of RED atThe Washington Post; Ann Gould Rubin, VP of Branded Content & Global Creative at IBM; and Evan Simeone, SVP of Product Management at PubMatic for a discussion moderated by Zach Seward, SVP of Product and Executive Editor atQuartz.

Panelists will discuss the current state of artificial intelligence, debate whether it canreallyhelp marketers to develop better campaigns, and what role AI can play in the process of personalizing advertising content.

Date: Monday, Sept. 25th
Time: 11:15AM ET
Location: Target Media Network Stage @ PlayStation
Attendance: Delegate Badge required
Register Here

Advertising Week - Who Will Survive the 'Winter' of Adtech Consolidation?
If rampant M&A has you questioning the future of the adtech industry or wondering who may be next, be sure to join Mark Grether, CEO of Sizmek, who will share the stage with industry experts that have come through mergers, acquisitions and IPOs, including Tim Cadogan, CEO of OpenX and Rob Perdue, COO of The Trade Desk. Moderator Zach Rodgers, Executive Editor of AdExchanger, will lead a discussion that will address not only the pace of industry consolidation over the past year, but also which companies are actually doing the acquiring, why, which sectors are poised for the greatest amount of growth, and what the adtech landscape may look like in the near future.

Don't miss this candid discussion of one of the industry's hottest topics!

Date: Monday, Sept. 25th
Time: 3:45PM ET
Location: Target Media Network Stage @ PlayStation
Attendance: Delegate Badge required
Register Here

Not going to be in New York for this week's events? Not to worry, you can still watch our panels today via Advertising Week's live streaming, accessiblehere. We'll also be live-tweeting each of these discussions, so be sure to follow@rocketfuelincon Twitter to join the conversation!

To find out more about Sizmek and Rocket Fuel's products and services, visit www.sizmek.com.

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