Aaron's continues its bullish trend in order to test new highest level.

From a fundamental viewpoint, the company is strong. It has a reasonable valuation with an EV/Sales ratio of 1.01x. The Thomson Reuters consensus revised regularly upward EPS estimates of the company for the current year. The great business predictability emphasizes the quality of this investment in the mid-term.

Technically, the security is in an uptrend on all time scales and it is supported by moving averages. The bullish trend will not be stopped until prices are above the USD 34 short term support. This trend should allow the stock to reach its USD 39.4 long term resistance, which will be the first target price.

For reasons above exposed, investors could benefit from the upward trend on Aaron's by opening long positions on the current opening price (USD 36 / -4.7%). A first target could be set at the USD 39.4 and new bullish aim could be further reached. The return under USD 34 would invalidate the recovery scenario and trigger the stop-loss order.