In the past few sessions, The Fresh Market share has suffered from a sharp fall and is now coming back to significant level support.

From a fundamental viewpoint, the company seems undervalued relatively to its peers with a EV/Sales of 0.77.
However, analysts have revised slightly downward their earnings forecasts.
With an EPS estimated at USD 1.68 for this year and USD 2.02 for the next one, the 25% downward movement on the stock is not justified.

Technically, the security has been falling sharply for several weeks. This fall has lead The Fresh Market stock on the USD 31.75 support area, which could become useful as a stepping stone for a technical rebound. The target of this bullish trend is the USD 33.3 resistance. Even though moving averages are still in a bearish trend, the oversold situation could encourage a renewed interest in The Fresh Market security.

The current area is a good timing to buy the stock with a target at USD 33.3. The stop-loss will be fixed at USD 31.4.