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China's Trip.com, parent company of Cheaptickets among others, has seen refraction volumes recover to eighty percent pre-coronation levels by 2023. It continues to invest in new technologies and product innovation.

The international travel industry is still not back to its old ways, as far as it ever could be after the corona pandemic. Nevertheless, Trip.com shows that since that business intensely bleak period, it has found and is holding its way up.

CEO Jane Sun claims that the travel industry as a whole has recovered up to sixty percent in terms of air traffic Trip.com sits at eighty percent with hotel bookings and airline tickets. She just wants to indicate solid steps forward and to continue to do so. That includes innovations in technology and products, as well as distinctive services for customers and "sustainable travel.

Tonight, Sun's company published financial results that reflect these developments.

Annual revenue from hotel bookings rose 133 percent, from transportation tickets by 123 percent (Trip.com also does train travel) and revenue from package tours by 294 percent.

Sales across all operations for all of 2023 rose 122 percent to 5.7 billion euros. Net profit rose seven-fold to 1.3 billion euros.

Investors in Hong Kong rewarded the stock with a three percent price increase. In the US, the share price looks set to rise four percent at opening.

Photo: Yrjö Jyske (cc)

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