The LOI gives VE Gaming the ability to create an “NBA 2K" styled video game that utilizes ABA teams, players, and other related content. Under the terms of the LOI agreement, VE Gaming and the ABA will utilize a revenue-sharing model, which will be finalized at a later date.
With the popular “NBA 2K” franchise as a guide,
Originally released in
According to Levvvel.com, NBA 2K22 had over 1.9 million daily players in 2022. On a cumulative basis, gamers have spent 675,326 hours playing just NBA 2K22 with the average gaming session listed at 1:11 hours.
In
Take-Two Interactive, the game developer and owner of the "NBA 2K" franchise, accounts for 65% of its revenue from the series. With the help of strong sales of "NBA 2K22," Take-Two reported an 11% increase in profits during the fiscal year 2022. Total net revenue for the period was
“We see massive potential in an ABA-focused video game, as we look to continue building ties to this large professional basketball league. The success seen by the “NBA 2K” franchise continues to be astounding and we feel there is a real opportunity to market to that gaming audience with our ABA game in addition to our street-based basketball game,” said
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