SCHEELS All Sports Store Opens at Southgate Mall, Joining the Center's Dynamic Tenant Lineup
11.09.21
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COLUMBUS, OH - November 9, 2021-SCHEELS All Sports store is now open at the west end of Southgate Mall in Missoula, Montana, bringing a one-of-a-kind retail adventure to the town center. The new SCHEELS location, occupying approximately 110,000 SF of fully renovated space, is focused on family-friendly attractions, including mini bowling, an arcade, a putting green, an archery lane, and a cafe serving homemade fudge and specialty coffee. SCHEELS carries world-class brands, with the same footwear, apparel and gear professionals rely on.

During the grand opening event held in October 2021, a line of guests stretched around the building, eager for their turn to shop and explore. SCHEELS kicked off the opening with a ribbon-cutting ceremony, VIP tour, and parking lot celebration, before welcoming excited and eager shoppers.

Josh Lindimore, Executive Vice President, Head of Leasing, and Interim Co-CEO of Washington Prime Group stated: "Shopping in SCHEELS is an immersive experience where you will lose track of time exploring all they have to offer. It is truly a one-stop-shop for whatever you need for any adventure - even if that adventure is grabbing a cup of coffee with a friend. While you're there, be sure to snap a selfie with the Lego Monte, the University of Montana mascot, or the 10-foot-tall Big Huck statue. Given all of the gems you can find at SCHEELS, it's perfect that they are now part of our town center in The Treasure State."

"When we opened the doors to our new store in Missoula on Oct. 2, we were blown away by the warm welcome we received from the Missoula community," said SCHEELS CEO Steve M. Scheel. "We welcomed more than 2,000 smiling faces into our store grand opening morning, and ever since then, our local team has enjoyed serving customers who come to experience SCHEELS. We are incredibly grateful to the city of Missoula, Washington Prime Group, and Southgate Mall leadership for their support during our first month in Missoula, and look forward to our bright future together."

Southgate Mall is the largest retail center in western Montana, offering market-exclusive and locally owned specialty shops. Named by INSIDER Travel in 2018 as the best retail destination in Montana, Southgate Mall is home to more than 90 national and local retail, dining, and entertainment options.

SCHEELS is the latest addition in Southgate Mall's continued transformation. The past two years have brought several exciting new developments to the town center, including Auntie Anne's, Cinnabon and Big Dipper. These additions to the tenant line up further demonstrate a focus on adding relevant and in-demand concepts to Southgate Mall.

Southgate Mall and SCHEELS share a strong history of community. Southgate Mall offers a gathering place where guests can share experiences, interact with products and services that fit their lifestyles, and spend time together, making the town center a perfect fit for SCHEELS. The retailer's mission is to be an active member of the community through philanthropy, outreach and volunteerism.

Southgate Mall continues to solidify its position as the area's premier shopping and dining destination. With plans to invest additional millions of dollars into the town center over the next several years, the long-term vision for Southgate Mall is reflective of the community. Learn more at www.shopsouthgate.com.

About SCHEELS

Three acres of potatoes were the seed for the first SCHEELS store in 1902. Frederick A. Scheel, a German immigrant, used the $300 he earned from that first harvest as the down payment on the first SCHEELS, a small hardware and general merchandise store in Sabin, Minnesota.

Over the years, SCHEELS opened in surrounding communities including Fargo in 1930, where the Corporate Offices are located. Firmly planted in the hardware business, SCHEELS had a small selection of sporting goods from the beginning in 1902. Customer interest grew, and more sports lines were added with athletic shoes and clothing being introduced in the product mix in 1972.

Today, SCHEELS is one of the premiere sporting goods stores in America with more than 118 years of retail experience, superior customer service and local philanthropic support. The Missoula SCHEELS will be the company's 30th location, with 27 existing stores in 12 states including North Dakota, Iowa, Minnesota, South Dakota, Montana, Wisconsin, Nebraska, Nevada, Illinois, Utah, Kansas, and Colorado.

Currently, Steve D. Scheel, the great grandson of SCHEELS founder, is the company's Chairman of the Board, and great-great grandson Steve M. Scheel is CEO. Bill Nelson serves as President and oversees SCHEELS daily operations of nearly 7,000 associates. Learn more at www.scheels.com.

About Washington Prime Group

Washington Prime Group Inc. is a recognized leader in the ownership, management, acquisition and development of retail properties. The Company combines a national real estate portfolio with its expertise across the entire shopping center sector to provide new opportunities to retailers looking for growth throughout the U.S. Washington Prime Group® is a registered trademark of the Company. Learn more at www.washingtonprime.com.

Contacts

Kimberly Flaherty, VP, Communications & Public Relations: Media.Relations@washingtonprime.com

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Washington Prime Group Inc. published this content on 09 November 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 15 November 2021 12:00:08 UTC.