ad pepper media International N.V.: Preliminary/unaudited figures for 2012 financial year and outlook for first quarter of 2013
Nuremberg, Amsterdam, February 27, 2013 - Based on preliminary figures, ad pepper media International N.V. closed the 2012 financial year with sales of EUR 55,022k. This corresponds to a decline of 1.8 percent compared with the equivalent figures for the previous year. At EUR 23,137k, gross profit more or less matched the previous year's figure (2011: EUR 23,162k). In the fourth quarter alone, the company generated gross profit of EUR 6,770k (Q4 2011: EUR 6,319k) - the highest figure ever posted for a three-month period since the company was founded. The Webgains and ad agents segments once again acted as key growth drivers. By contrast, the ad pepper media segment had to absorb a reduction in sales by EUR 3,885k, or 15.1 percent, thus falling significantly short of expectations.
Operating expenses rose by 7.2 percent to EUR 27,768k (2011: EUR 25,892k). Key factors here included the costs incurred in connection with the departure of two members of the Management Board as of October 16, 2012 and resultant legal advisory expenses (EUR 2,752k). Furthermore, we had to write down our minority stake in SocialTyze LLC in full. This impacted negatively on the financial result with EUR 1,081k.
EBITDA for the past financial year amounts to EUR -4,165k (2011: EUR -2,218k). Excluding one-off items, EBITDA would amount to EUR -1,412k. EBIT for the past financial year amounts to EUR -4,631k (2011: EUR -2,730k), and to EUR -1,879k prior to one-off items. EBT for the 2012 financial year amounts to EUR -4,733k (2011: EUR -2,162k), and to EUR -900k excluding one-off items.
Liquid funds (including securities measured at fair value and fixed-term deposits) showed only a slight decline to EUR 15,749k (December 31, 2011: EUR 16,247k). The company still has no liabilities to banks.
Thanks to a pleasing business performance and simultaneous reduction in costs, we expect to generate balanced EBITDA for the first quarter of 2013. This would represent the best first-quarter result for three years.
The 2012 Annual Report will be published on March 29, 2013.
Ad Pepper Media International NV is a Netherlands-based Company active in the advertising and marketing sector. The Company provides online services, strategies and solutions for interactive media, direct marketing and technology. Its activities are divided into three segments: ad pepper media, Webgains and ad agents. Display, performance, e-mail, affiliate and search-engine marketing, as well as semantic targeting and ad serving product groups cover the range of its online advertising formats. In addition to a regional, national and international marketing presence, Website partners receive a number of other products and services, such as branding, traffic analysis and performance optimization, provided by Ad Pepper Media International NV and its affiliated companies. As of December 31, 2011, the Company operated 17 subsidiaries, based in the Netherlands, Germany, Sweden, Denmark, the United Kingdom, France, Spain, the United States, Australia and Switzerland.
AD PEPPER MEDIA INTERNATIONAL N.V. 
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