MTV, Dell, and Samsung Join in Supporting First Online Media Festival
The Adobe Foundation today announced the launch of the Adobe Youth
Voices (AYV) Aspire Awards, a new online youth media competition and
festival showcasing creative media from teens ages 13-18 worldwide. This
is the first global virtual media festival of its kind, honoring youth
who creatively communicate a vision for change in their communities and
lives through video, print and audio projects. MTV, Dell and Samsung
have joined with AYV, the Adobe Foundation's signature global
philanthropy initiative, as supporting partners of the Aspire Awards.
The AYV Aspire Awards competition is calling for entries produced by
teens who demonstrate creativity and skill in using video, print and/or
audio to convey a perspective on issues important to them. Educators are
invited to submit work on behalf of youth who are invited to compete in
eight categories - animation, documentary, music video, narrative video,
poetry/experimental video, audio, graphic design and photography.
Entries will be evaluated by a global panel of teen peers, youth media
professionals, educators, media industry experts and filmmakers,
including Neil Bennett, Sarah Kay and Robert Kenner.
"The Aspire Awards are intended to elevate youth voices by bringing
their projects to a global audience and creating a community where young
people can learn from one another's perspectives on topics that impact
us all," said Ann Lewnes, Adobe Foundation board member and senior vice
president of global marketing, Adobe. "Young people are increasingly
vocal about issues that are important to them, and digital media has
become one of the most important tools for telling stories that inspire
Detailed information about submission guidelines, deadlines, categories,
awards and more, is available at: http://youthvoices.adobe.com/awards/faq.
Entries will be received through April 20. The top 20 finalists per
category will be showcased online at http://youthvoices.adobe.com/awards/
on May 4. Public online voting for the Audience Choice Award in each
category will run May 4-June 8. Winners will be announced on June 18.
Prize packages include: Adobe software, laptops provided by Dell, HD
camcorders donated by Samsung Electronics America, Inc., Flip Mino HD
video cameras and a grant. MTV Act, which celebrates young people who
take action to make things better, will feature Aspire award winners at http://act.mtv.com/.
Winning youth producers will also have the opportunity to showcase their
projects at partner film festivals, art galleries and exhibitions
worldwide, including: Seattle International Film Festival, the Sarajevo
Film Festival, Digital Arts Magazine, and many more.
As part of the 2012 AYV Aspire Awards, Adobe Foundation has invited MTV
to present the MTV ACT award. This award will recognize one young person
whose exceptional video content leverages music and provides a clear
call to action for the audience to get involved. The MTV ACT award
winner will win a trip to MTV studios in New York City, along with the
other prizes provided by the Adobe Foundation, Dell and Samsung
Electronics America, Inc.
"MTV Act is committed to making rock stars of young people who take
action and confront the urgent challenges facing the Millennial
generation," said Jason Rzepka, vice president of public affairs, MTV.
"We're proud to lend our support to the Aspire Awards and amplify the
impressive work Adobe Youth Voices does to empower teens worldwide."
About Adobe Youth Voices
Adobe Youth Voices is the Adobe Foundation's global philanthropic
initiative that empowers youth from underserved communities with digital
media skills so they can comment on their world, share their ideas and
take action on issues that are important to them. By harnessing the
energy and insight of youth 13-19 years old, Adobe Youth Voices aims to
inspire a dialogue for change in their communities.
The program engages youth to express themselves through documentary
videos, photography, print media, radio diaries, animation, Web
communications and other media. The Adobe Youth Voices global network
now includes more than 800 sites, grantees and organizations in 50
countries, engaging over 150,000 youth and 8,200 educators in schools
and out-of-school programs. For more information, visit www.youthvoices.adobe.com.
About the Adobe Foundation
The Adobe Foundation is a 501(c)(3) private foundation created and
funded by Adobe Systems Incorporated to leverage human, technological
and financial resources to drive social change and community
Adobe Systems Incorporated
Colleen Rodriguez, 408-536-6803