TOKYO February 16, 2012-ANA introduced its "Is Japan Cool?"
website on February 10. The "Is Japan Cool?" site introduces
current Japanese trends through articles and video clips of
people, places, and social phenomena. Sumo, carousel sushi
(low-priced sushi served on a circulating conveyor belt),
maid cafés and comic book cafés are just a few examples.
Visitors to the website will judge if the featured items are
"cool" or "not so cool." The site was designed to spark
interest in Japan, deepen understanding, and encourage people
From tomorrow, February 17, ANA begins its "Cool Campaign",
which gives website visitors the chance to win free
round-trip tickets to Japan.
After the Great East Japan Earthquake on March 11, 2011, ANA
has been striving to increase tourism to Japan through a wide
variety of approaches, including a campaign to attract
students from abroad. ANA continues to entice people around
the world by highlighting the attractiveness of Japan,
working to become a bridge between Japan and the world.
Contact: ANA Public Relations TEL +81-3-6735-1111
About ANA Group
All Nippon Airways (ANA) is the ninth largest airline in the
world by revenues and the largest in Japan by passenger
numbers. Founded in 1952, it flies today to 78 domestic and
international cities in a fleet of 228 aircraft serving a
network of 163 routes. ANA has 33,000 employees and operates
about 1,000 flights a day. In 2010, it carried 43 million
passengers and generated revenues of $16bn. ANA has been a
core member of Star Alliance since 1999 and more than 20
million members belong to its Frequent Flyer Program (ANA
Mileage Club). ANA is the launch customer for the world's
newest and most advanced passenger aircraft, the Boeing 787