Joan Roca told those attending about the project `The BBVA Cooking Tour Experience´, which is a milestone in the history of gastronomy

BBVA and Joan Roca offer a dinner in Geneva to commemorate UN Human Rights Day
  • The celebration took place in the Human Rights Room of the Palais of the Nations in the Swiss city
  • The chef of El Celler de Can Roca prepared a menu of five dishes for more than 350 diners from around the world


BBVA and Joan Roca, chef of El Celler de Can Roca, has offered a commemorative dinner at the headquarters of the United Nations Organization to commemorate the 21st Human Rights Day. It was attended by more than 350 ambassadors and representatives from five continents.


Organized by the ONUART Foundation on the occasion of the 70th anniversary of the creation of the United Nations Organization, the dinner rounded off a day called `Culture for Peace and Human Rights´, which included a concert with multinational performers. When it ended, the chef of the best restaurant in the world in 2013 offered a gala dinner sponsored by BBVA. Those attended included members of the High Commission and United Nations ambassadors. 


The evening highlighted the role of the arts, music and gastronomy as motors of human rights development. The five-course dinner consisted of dishes specially adapted for the occasion. Although inspired in the techniques of El Celler de Can Roca, it used international ingredients as homage to cooperation between cultures and the peaceful coexistence of peoples.


At the end of the event, Joan Roca thanked those present for attending, and the United Nations for having thought of him to close what was such a representative day. "I travel around the world cooking and learning, but being here on a day like this exceeds any chef's 

expectations", said Joan Roca. "I trust that through our cuisine we have contributed to send a message of unity that reaches the whole world, because gastronomy can serve as a bridge between cultures, and as a vehicle for social inclusion."


According to Ignacio Moliner, BBVA's Head of Communication & Brand, "the UN has got it right by choosing Joan Roca to represent the values of the Day of Peace. His love of integrating cultures and international disposition fits perfectly the vision of BBVA as a global bank, and for us it is an honor to form part of such a symbolic day." 


A historic world tour


During his speech, Joan Roca also shared with those attending the results of the culinary-social project `The Cooking Tour Experience´. The first tour took place last summer, and represents a milestone in the history of gastronomy. 


Over five weeks, the BBVA-El Celler de Can Roca tour visited six cities in four countries to prepare some 49,000 servings of 56 different dishes adapted to Texan, Mexican, Colombian and Peruvian cuisine. In addition, the Roca brothers trained more than 7,000 cooking students and chose 13 of them to receive a special training scholarship in Girona, which will begin in January.


Contact details:  

Corporate Communications

Tel. +91 374 39 80 / 617 308 782

comunicacion.corporativa@bbva.com


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