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Charles lvard : Created Moissanite® Now Available at All 44 Boscov’s Department Stores

11/19/2015 | 07:01am US/Eastern

In Time for the Holiday Season, Fine Moissanite Jewelry Collection to Dazzle Customers

Just in time for the holiday season, Charles & Colvard Created Moissanite® fine jewelry from Charles & Colvard, Ltd. (NASDAQ:CTHR), the original and leading worldwide source of moissanite, has been added to the display counters at all 44 Boscov’s Department stores located in New York, Pennsylvania, Connecticut, New Jersey, Maryland, Delaware, and Ohio as well as its online store at Boscovs.com. The fine jewelry collection consists of earrings, pendants, plus unique fashion and bridal styles starting at $299. At a fraction of the price of comparable diamond jewelry, Charles & Colvard Created Moissanite® has more fire and brilliance than diamond and greater hardness than sapphire, emerald, or ruby.

Marvin Beasley, President and CEO of Charles & Colvard said, “Bringing our fine moissanite jewelry to Boscov’s many loyal customers for this upcoming holiday selling season is very exciting. We are confident that their associates and customers will appreciate the quality, beauty, and value of our fine jewelry featuring moissanite, the World’s Most Brilliant Gem®.”

Tejmohan Sawhney, Vice President/DMM, Jewelry at Boscov’s said, “This is a great opportunity for Boscov’s Department Stores as we believe that Charles & Colvard Created Moissanite® is a fantastic incremental business for our fine jewelry department. Our customers will love the large stone settings that moissanite provides at such an extraordinary value and we believe introducing this beautiful gemstone during the holiday season is a great benefit for Boscov’s. We believe this gemstone is exactly what our customers are looking for.”

Each Charles & Colvard Created Moissanite gemstone comes with a Certificate of Authenticity and a Limited Lifetime Warranty from Charles & Colvard, attesting that each gemstone meets the highest standards of Charles & Colvard’s quality specifications. As natural moissanite’s origins come from meteorites, found only in minute quantities on Earth, Charles & Colvard Created Moissanite’s manufacturing process mimics nature, as each crystal is grown slowly, subjecting it to tremendous heat and pressure for days until a crystal of moissanite takes shape (as such, moissanite can withstand temperatures that would dissolve diamonds). Each stone is cut and polished by Master craftsmen, then only the stones with the best clarity are chosen to become one of the Charles & Colvard Forever Family.

About Charles & Colvard, Ltd.

Charles & Colvard, Ltd., based in the Research Triangle Park area of North Carolina, is the world’s only source of Forever Classic™, Forever Brilliant®, and Forever One™ moissanite gemstones, which surpass the fire and brilliance of diamonds. Moissanite is unique, available in three color grades (colorless, near-colorless, and faint color), and created from silicon carbide (SiC) crystals for fine jewelry. Charles & Colvard Created Moissanite® is sold with a Certificate of Authenticity and Limited Lifetime Warranty to wholesale distributors, manufacturers, retailers, TV shopping networks, and designers as loose stones or set in a wide variety of quality metal setting options. Charles & Colvard, Ltd. also sells direct to consumers through its wholly owned operating subsidiaries Moissanite.com, LLC and Charles & Colvard Direct, LLC, d.b.a. Lulu Avenue®.

Charles & Colvard, Ltd.’s common stock is listed on the NASDAQ Global Select Market under the symbol “CTHR.” For more information, please visit www.charlesandcolvard.com.

About Boscov’s

Boscov’s with 44 stores in Pennsylvania, New York, New Jersey, Maryland, Delaware ,Ohio and Connecticut, has been providing customers with wide selections of merchandise, competitive prices and superior service for over 100 years. The company is committed to the communities it serves and has a long and distinguished history of civic and charitable activities. Boscov’s serves consumers across the country with a strong online shopping capability at www.boscovs.com, reinforcing Boscov’s position as the largest family owned independent department store chain in the nation.

© Business Wire 2015
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