Estee Lauder : M·A·C Cosmetics Appoints Kelly Solomon Senior Vice President, Consumer Marketing

New York, NY (April 23, 2018) - M·A·C Cosmetics announced today that Kelly Solomon will join the brand as Senior Vice President, Consumer Marketing, effective April 23, 2018. She will lead the brand's marketing strategy to engage and inspire consumers globally in today's evolving and competitive beauty landscape. Ms. Solomon will report to Karen Buglisi Weiler, Global Brand President and Philippe Pinatel, Senior Vice President, Global General Manager.

'Kelly brings a digital-first mindset to M·A·C,' said Mr. Pinatel. 'Heralignment with our core brand DNA combined with a boundary-pushing vision in digital and marketing will be great assets in unleashing creativity within the teams to achieve breakthrough success and elevate the consumer experience.'

In her new role at M·A·C, Ms. Solomon will lead and implement the brand's content and channel marketing strategies with the goal of fortifying and engaging the M·A·C community globally. She will help ensure the development and execution of best-in-class consumer engagement strategies in the areas of social/digital, CRM/loyalty, omnichannel, consumer insight integration, promotional, communications, influencer engagement, and online and in-store initiatives. Ms. Solomon will be responsible for accelerating the execution of M·A·C's social media strategies in partnership with Creative and play an influential role in shaping brand strategy with the M·A·C Leadership Team.

'Kelly shares our brand vision to put the consumer first and make them a partner in expanding M·A·C's presence globally,' said Ms. Buglisi Weiler. 'We are thrilled to have Kelly join the M·A·C family and welcome her leadership, innovative vision and collaborative spirit to the brand.'

Mot recently, Ms. Solomon served as the Head of Digital Marketing at Samsung. She initiated and implemented the digital marketing strategy for the brand across all channels and consumer touchpoints, and oversaw all CRM, performance analytics and web analytics. Prior to Samsung, Ms. Solomon led and executed digital marketing strategies for L'Oréal and Godiva Chocolatier over her 20 year career.

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Any forward-looking statements contained herein involve risks and uncertainties. Factors that could cause actual results to differ materially from those forward-looking statements include current economic and other conditions in the global marketplace, shifts in consumer preferences, competition, the Company's ability to successfully implement its long-term strategic and restructuring plans, and other factors described in the Company's most recent quarterly report on Form 10-Q.

About M∙A∙C Cosmetics

M·A·C (Make-up Art Cosmetics), a leading brand of professional cosmetics is part of The Estée Lauder Companies Inc. Since its creation in Toronto, Canada over 30 years ago, the brand's popularity has grown through a tradition of word-of-mouth endorsement from makeup artists, models, photographers and journalists around the world. M·A·C is now sold in over 100 countries/territories worldwide. Follow M·A·C on Twitter, Snapchat and Pinterest @MACcosmetics, become a M·A·C fan on Facebook (facebook.com/maccosmetics), follow M·A·C on Instagram (instagram.com/maccosmetics), watch M·A·C videos on YouTube (youtube.com/maccosmetics). For a M·A·C location visit maccosmetics.com.