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CELEBRATE MORE WITH NEW PILLSBURY(TM)PURELY SIMPLE(TM) BAKING AND FROSTING MIXES

Media Contact:

Tiasha Stevenson, Cohn & Wolfe

Tiasha.Stevenson@cohnwolfe.com | 212-798-9551

CELEBRATE MORE with NEW Pillsbury(TM)Purely Simple(TM) BAKING and Frosting MIXES

Features Simple Ingredients to Help Get the Homemade Taste You Love

ORRVILLE, Ohio (June 24, 2015) - Pillsbury(TM) is excited to introduce NEWPurely Simple(TM) baking and frosting mixes made with simple ingredients containing no colors, preservatives or artificial flavors. Relish the joy of a delicious, homemade treat with the convenience of a mix.

"The Pillsbury Purely Simple line uses recognizable ingredients in simplified baking and frosting mixes," said Maribeth Burns, Vice President, Corporate Communications, The J.M. Smucker Company. "We hope these products will make any moment special by sharing delicious homemade treats your way."

Celebrate the joy of baking with new Pillsbury Purely Simple, including five quick and easy baking mixes and two frosting mixes.

Pillsbury Purely Simple Cake, Cookie and Brownie Mixes:

  • Purely Simple White Cake & Cupcake Mix

  • Purely Simple Chocolate Cake & Cupcake Mix

  • Purely Simple Chocolate Chip Cookie Mix

  • Purely Simple Sugar Cookie Mix

  • Purely Simple Chocolate Chunk Brownie Mix

Pillsbury Purely Simple Frosting Mixes:

  • Purely Simple Buttercream Frosting Mix

  • Purely Simple Chocolate Buttercream Frosting Mix

Pillsbury Purely SimpleCake, Cookie, Brownie and Frosting Mixes are available where you buy groceries nationwide at a suggested retail price of $1.99-$3.29. Visit www.PillsburyBaking.com for delicious recipes and product information. Visit Pinterest.com/PillsburyBaking, Facebook.com/PillsburyBaking and Instagram @PillsburyBaking to share how you enjoy these treats.

About The J.M. Smucker Company

For more than 115 years, The J.M. Smucker Company has been committed to offering consumers quality products that bring families together to share memorable meals and moments. Today, Smucker is a leading marketer and manufacturer of consumer food and beverage products and pet food and pet snacks in North America with annual net sales of approximately $8 billion. In consumer foods and beverages, its brands include Smucker's®, Folgers®, Jif®, Dunkin' Donuts®, Crisco®, Pillsbury®, R.W. Knudsen Family®, Hungry Jack®, Café Bustelo®, Martha White®, truRoots®, Sahale Snacks®, Robin Hood®, and Bick's®. In pet food and pet snacks, its brands include Meow Mix®, Milk-Bone®, Kibbles 'n Bits®, Natural Balance®, and 9Lives®. The Company remains rooted in the Basic Beliefs of Quality, People, Ethics, Growth, and Independence established by its founder and namesake more than a century ago. For more information about the Company, visit jmsmucker.com.

The J.M. Smucker Company is the owner of all trademarks referenced herein, except for the following, which are used under license: Pillsbury® is a trademark of The Pillsbury Company, LLC and Dunkin' Donuts®is a registered trademark of DD IP Holder LLC.

Dunkin' Donuts®brand is licensed to The J.M. Smucker Company for packaged coffee products sold in retail channels such as grocery stores, mass merchandisers, club stores, and drug stores.Dunkin' Donuts® coffee or other products for sale in Dunkin' Donuts® restaurants.


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