Lincoln Financial Group:

WHAT:

   There is perhaps no better time than the holiday season to reflect on and give thanks to the people in our lives that make us who we are. And while much of the holiday season has become commoditized, a new video released by Lincoln Financial Group captures people sharing their appreciation to the parents, spouses, friends and others that mean so much. The video is part of the company’s new “Give Thanks” initiative, an extension of its “Chief Life Officer” advertising campaign. The theme focuses on embracing the authenticity of Thanksgiving.
 

This video is a perfect way to share with your viewers and readers what “giving thanks” means during an important time of year. For access to the video, please visit us on YouTube at https://www.youtube.com/user/LincolnFinancialGrp.

 

WHO:

 Passersby of all walks of life
 

WHEN:

 November 2014
 

WHERE:

 The video was shot on location in New York City

About Lincoln Financial Group

Lincoln Financial Group provides advice and solutions that help empower Americans to take charge of their financial lives with confidence and optimism. Today, more than 17 million customers trust our retirement, insurance and wealth protection expertise to help address their lifestyle, savings and income goals, as well as to guard against long-term care expenses. Headquartered in Radnor, Pennsylvania, Lincoln Financial Group is the marketing name for Lincoln National Corporation (NYSE:LNC) and its affiliates. The company had $215 billion in assets under management as of September 30, 2014. Learn more at: www.LincolnFinancial.com. Find us on Facebook, Twitter, LinkedIn and YouTube.